
Total Holiday E-Commerce: $69 Billion, Mobile $12.7 Billion — comScore
Mobile devices dominated the holiday shopping season, outpacing the PC in driving traffic to e-commerce sites and being used as shopping...

Data Show Dramatic Shifts In Mobile Operating System Share Over Time
The latest monthly smartphone and mobile data from comScore show little change. Google’s Android continues to lead the US smartphone...

Study: Ads Effective As Way To Stimulate Dormant App Usage, Prevent Deletion
Smartphone owners spend nearly 90 percent of mobile device time in apps. However, only a small fraction of the 25 to 40 apps on users’...

Flurry: Phablets Will Become Dominant Media Consumption Devices
According to a year in review report from Flurry, “Phablets” (horrible term) are set to become dominant by the end of this year. What...

Top 10 Video Creators In November: The Ellen Show Jumps From No. 5 To No. 1
Justin Bieber, who didn’t even make the top 10 in October, ranked No. 2, pushing BuzzFeed Tasty to the No. 3 spot. November was the first...

Top 10 Most Shared Brands Of 2015: “Furever Friends” Video Ad Pushes Android To No. 1
Not only did Android take the top spot for the most shared video ad of 2015 with its “Furever Friends” spot, video metrics firm Unruly...

YouTube’s New Trending Tab Shows Videos As They Go Viral
“This new tab in your YouTube app delivers the top trending videos directly to your Android, iOS and desktop device,” says YouTube on its...

YouTube Rewinds With Its Biggest Creators & Shares The Most Viral Videos Of 2015
In addition to releasing its top video ads of 2015, YouTube shared its most viral videos of the year. With Silento’s “Watch Me Whip/Nae...

Airbnb Voted No. 1 Best Place To Work On Glassdoor’s Annual List Of Top Employers
Of the top 20 best places to work in the US, more than half were tech companies, with Airbnb, Guidewire, HubSpot and Facebook all making...

Top 10 YouTube Ads Of 2015: Clash Of Clans Ranks No. 1, But Mobile Is The Big Winner
Bloomua / Shutterstock.com YouTube has released its most popular video ads of 2015, with “Revenge” from video game Clash of Clans leading...

Forecast: Digital Spending To Surpass TV In US Next Year, Globally By 2017
Earlier this year, ZenithOptimedia projected that digital advertising would surpass traditional TV advertising by 2020. IPG’s Magna...

Smartphone Data: Android Regains Share, But Apple Maps Wins The iPhone
According to comScore’s latest data (October 2015), 78 percent of US mobile subscribers own smartphones. I suspect we’ll reach 80 percent...

Millennials’ Growing Distrust Of Plastic Cards Pave Way For Digital Payments
Less than a decade from now most payments will probably be made with apps in phones or smartwatches, using biometric triggers or other...

Social Beat Search In Referrals For The Year’s Top News Stories
Social media analytics firm Parse.ly is out with a new report about the balance of power in social vs. search referrals. And for the top...

Google Shows Offline Analytics Capabilities With Holiday Store Traffic Data
Like so many others, Google is putting out holiday shopping data this week. I’m sitting on 40 or more studies and surveys that discuss...

Top 10 Video Creators In October: BuzzFeed Tasty Ranks No. 1 With 1.1 Billion Video Views
After ranking No. 6 in September, Tasty — the BuzzFeed video creator behind “snack-sized” videos of food and recipes — won the No. 1 spot...

Top 20 Most Shared Video Ads In 2015: Puppies, Furry Friends & Bionic Arms Make It A Feel-Good
Android not only made it to the top of this year’s list, its ad also surpassed last year’s “La La La” video by Shakira — an ad made in...

Report: Bad Phone Experience Will Send 74 Percent Of Consumers To A Competitor
In the era of online reviews and social media, you’d think that customer service and customer loyalty would be a central focus of most...
























