American teens, (so-called “Millennial teens”) spend more than twice as much time per day with mobile devices than they do with...

It has been true for some time that the majority of email opens are on mobile devices (roughly two-thirds). However, Movable Ink’s Q2 “US...

A recent survey by xAd indicated that a lack of clear ROI was holding some marketers back from a more aggressive use of mobile...

A new report from Marchex, based on an analysis of millions of calls and using ad-spending data from Google and call growth projections...

Mobile loyalty company SessionM recently surveyed 12,000 randomly selected US smartphone users about their mobile shopping behaviors. The...

With a larger global audience, it’s no surprise that Android app downloads lead iOS. What’s more surprising is that iOS continues to...

The gap between mobile devices and the PC is growing. Last week Gartner and IDC reported that Q2 PC sales were down between 9.5 and 11.8...

Bloomua / Shutterstock.com Hollywood take note: Google’s latest research found 81 percent of people who watched a movie trailer online...

Using online video metrics from its more than 500 customers to measure online video plays and video advertising growth, Ooyala found...

With the exception of a fourth quarter holiday bump, conversion rates and add-to-cart rates have been falling over the past year,...

Almost half of internet users say they’re familiar with the new, generic top-level domains (gTLDs) that have become available to website...

In an attempt to find which of the world’s biggest brands have a CMO presence on the social network, we researched Interbrand’s Top 100...

Consumers repeatedly say in surveys that they want more personalization — but also more privacy. This is an apparent contradiction. But...

A call is, generally speaking, a better lead than a click. But how much better is striking: calls have 30 to 50 percent conversion rates...

A newly released B2B web usability report from KoMarketing and BuyerZone shows a sizable disconnect between what B2B e-commerce buyers...

What does the future of marketing look like from a consumer point of view? As the Internet of Things (IoT) evolves, consumers will...

To no one’s surprise, more and more people are watching video content on their mobile devices. What’s astounding is how fast mobile video...

A recent study from AddShoppers examined the marriage between social media and e-commerce — and found it quite harmonious. The data in...

Mobile ad platform Thinknear’s latest location accuracy report contains a variety of findings about the impact of location accuracy on...

According to a recent survey based report from Forrester Research, US and UK smartphone owners “use an average of 24 apps per month but...