Smartphone Share: Apple, Google, Microsoft All Gain
released its September smartphone market share data for the US market. Based on consumer surveys, the company estimated that nearly 150...
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Listen Up Email Marketers: With 38% More Email Opens, Black Friday “Officially” Your Big
38 percent more email opens occurred on Black Friday compared to Cyber Monday’s email open rates. According to a post on the company’s...
Facebook Most Used Mobile App, Google App 10th
CIRP) has released US-based survey data about most frequently used mobile apps and top app publishers. Consistent with comScore data,...
Record-Setting Cyber Monday: Sales Rise 18 Percent, Mobile Drove A Third Of Orders
The latest data from e-commerce reporting firm Custora Pulse shows this Cyber Monday was the biggest day in e-commerce history. Online...
Apple Has Twice The Global “Ad Impression Share” Of Android
report from mobile DSP and ad buying platform Adfonic. Adfonic said that in Q3, on a global basis, Android and Apple devices combined for...
Survey: 91 Percent Of Parents To Use Smartphones Black Friday Weekend
Accordingly, today the IAB released survey data (n=2,033 US adults) collected in October about expected Black Friday weekend shopping....
Report: REI Has Best Mobile Site Of Top 100 Retailers, Apple The Worst
The Search Agency evaluated Fortune’s top 100 brands to determine whether and to what degree they reflected Google’s mobile best...
Android On A Whopping 80 Percent Of Smartphones Shipped In Q3 2013
Hardware tracker IDC reported today that the Android OS was on 80 percent of the smartphones shipped in the third quarter, globally....
Report: App Session Times Run Longer On Tablets, But App Usage Is More Frequent On Smartphones
Adobe Mobile Services for its Marketing Cloud platform, Adobe has released an app engagement report based on data from more than 600...
Mobile Now 28 Percent Of Total Web Traffic — Report
Public Relations firm Walker Sands produces a quarterly index of mobile traffic to its clients’ websites. Yesterday the firm released new...
Mobile Market: iPhone Gains, Google’s Got Reach, Facebook Top App
Comscore reports that 62 percent of American adults now carry smartphones (Nielsen says it’s 64 percent). The firm’s latest smartphone...
Study: 50 Percent Of Insurance Seekers Start On Mobile Devices
Mobile Path to Purchase” research, Nielsen, xAd and Telmetrics have produced an infographic containing findings about the use of mobile...
Report: Mobile Email Consumption Continues To Surge With 61% Of Brand Emails Viewed On Smartphones &
report from email marketing provider Movable Ink revealed more brand emails are opened on mobile devices versus desktops, with 61 percent...
Nielsen: US Smartphone Ownership Now 64.7 Percent
Nielsen is out with new smartphone data for the US market. The firm says that smartphone penetration now stands at nearly 65 percent...
Product Picture-Taking Most Common In-Store Shopping Behavior In Germany, Spain, France, Italy &
Taking pictures of products in stores turns out to be the most popular thing that Western Europeans do with their smartphones during...
Moms & Their Smartphones: Is mCommerce Becoming A Reality?
According to recent research conducted by Babycenter.com (and digested via eMarketer), smartphones have become the “go everywhere, do...
Report: Mobile Video Campaigns Earn 13.64% CTR, Far Outperforming Desktop
mobile video engagement report from video technology company Unruly discovered the average CTR of mobile video campaigns has more than...
Chrome Browser Grows To 3 Percent On iOS
Estimated Total Conversions analytics offering. Chrome is the most widely used browser in the world, with a nearly 40 percent global...
Most Of Fortune 100 Don’t Live Up To Google’s Mobile Best Practices — Even Google
Some of the names on the list, created and complied by The Search Agency, are not surprising while others are. One of the surprises is...
IAB: Mobile Revenues $3 Billion In 1H, 15 Percent Of Total
released its Q2 and first half 2013 revenue report. Total digital ad revenue in the US was roughly $20 billion. Search was the largest...
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