
For Mobile App Monetization, Free(mium) Is Winning
According to a survey based study, jointly released by App Annie and IDC this week, the “freemium” model is the most popular way for...

Toppling Yahoo, Google Back On Top Of comScore Top 50
After several months that saw Yahoo atop comScore’s top 50 US desktop rankings, Google has reclaimed the number one position. That’s...

Study Confirms Smartphones Now #1 Screen, Beating TV
A report released this week by Millward Brown takes a quantitative and qualitative look at multiscreen activity from a number of...

Apple, Samsung Gain, Windows Phone Plateaus In US — comScore
This morning comScore released its latest US smartphone report. These monthly missives have become largely static documents with little...

Android Tablets: 62 Pct. Of Sales But Only 23 Pct. Of Traffic
Gartner released new estimates of 2013 tablet sales on a global basis. The firm said that Android saw its market share go from 46 percent...

Report: New Global Internet Growth Will Mostly Be Mobile
released the results of multiple country surveys about mobile technology adoption and internet usage. The countries in focus were 24...

Tablet Traffic: iPad Used Most, Surface Used Most Consistently
Ad network Chitika has released new data about North American tablet traffic and usage. To generate the report the company looked at...

As Microsoft Figures Out Next Mobile Move, Apple & Android Grab 94 Percent Of Smartphone Market
IDC, “Android and iOS accounted for 95.7 percent of all smartphone shipments in the fourth quarter of 2013, and for 93.8 percent of all...

Nielsen: More Time On Internet Through Smartphones Than PCs
Nielsen has released a smörgåsbord of data on “the new digital consumer.” The just released report covers a variety of categories, from...

Report: In Q4 Facebook Once Again Dominated The Social Login Landscape
It has been an excellent run for Facebook over the past few months. Not only was their Q4 earnings report stellar, they’ve also owned...

Online Display Ad Spending Up 32 Percent In 2013, Still Just 4.5 Percent Of $243 Billion Market [Nie
Nielsen’s latest quarterly look at the global advertising market is out, and the report shows internet display advertising grew by more...

Nielsen: All Top Brands Lost Web Users To Mobile In 2013
According to data released last week by Nielsen, all the major web brands lost uniques on a year-over-year basis in 2013. The period...

Galaxy S3 And 10″ Tablets Dominate Samsung-Android Traffic
These data come from ad network Chitika, which analyzed “tens of millions of [North American] Samsung smartphone- and tablet-based online...

Google’s Share Of Social Logins Hits Highest Level In Q4 Since 2010
Google continues to be an increasingly popular choice when it comes to social logins, and Q4 of 2013 was its best single quarter since...

Survey: Facebook Still Tops But 42 Percent Now Use 2+ Social Networks
third quarter survey data from the Pew Research Center, 72 percent of US online adults are on social networks. Newly released data show...

Facebook Now Number 2 In US Digital Ad Sales, Thanks To Mobile [eMarketer]
49 percent of all ad revenues for the quarter — up from 41 percent in Q2. eMarketer today released its latest report on US digital ad...

Apple Has Twice The Global “Ad Impression Share” Of Android
report from mobile DSP and ad buying platform Adfonic. Adfonic said that in Q3, on a global basis, Android and Apple devices combined for...

Mobile Now 28 Percent Of Total Web Traffic — Report
Public Relations firm Walker Sands produces a quarterly index of mobile traffic to its clients’ websites. Yesterday the firm released new...

Mobile Market: iPhone Gains, Google’s Got Reach, Facebook Top App
Comscore reports that 62 percent of American adults now carry smartphones (Nielsen says it’s 64 percent). The firm’s latest smartphone...
























