Report: TV time holds, but digital channels dominate for 18- to 49-year-olds
Traditional “live TV” still commands the most time of any media channel, says Nielsen in its first-quarter 2016 Total Audience Report....
Traditional “live TV” still commands the most time of any media channel, says Nielsen in its first-quarter 2016 Total Audience Report....
On a day when Google parent Alphabet passed Apple’s market cap, Kantar Worldpanel ComTech reported that the Android operating system is...
Apple had a nearly $51-billion quarter, more than Google and Microsoft revenues combined. However, for Apple investors, it was a...
Another year, another record and double-digit growth for digital advertising in the US. Digital ad spend topped $59.6 billion in 2015, a...
Global survey data from Kantar Worldpanel ComTech shows Android sales share gains nearly across the board. This includes China, the major...
Twin Design / Shutterstock.com One of the more revealing discussions in comScore’s 2016 U.S. Cross-Platform Future in Focus is about...
A new report from comScore uses a vertiable mountain of data to expose and explain the multi-platform state of internet user behavior....
Media measurement firm comScore just released its January mobile and app figures for the US market. Extrapolating from its panel,...
According to a year in review report from Flurry, “Phablets” (horrible term) are set to become dominant by the end of this year. What...
Nielsen has released a look at the top smartphone apps of 2015. Amazingly the top ten reflects the properties of just three companies:...
Last year, I conducted a comprehensive survey to discover the search engine preferences of internet users and learn who truly dominates...
Google is celebrating today the 10th birthday of Google Analytics. In a blog post, Google engineering VP Paul Muret recounts 10 of his...
As we approach 2015’s holiday season, the mobile outlook for product sellers is mixed. Mobile ad spending is rising quickly, and...
The comScore August smartphone market share figures are out. Smartphone penetration remains at just over 77 percent in the US....
Instagram is helping to drive Facebook’s continued strong growth in ad revenues. Facebook’s ad revenues are expected to reach $16.29...
Twin Design / Shutterstock.com TV has resisted the internet in multiple ways that have eluded other media. It has been able to hold on to...
Prompted by a complaint from Russian search engine Yandex, in February, Russia’s competition regulator opened an antitrust investigation...
nevodka / Shutterstock.com Earlier this week Yahoo held its second Mobile Developer Conference in New York. This was the East Coast...
Martin Sorrell. Image copyright by World Economic Forum/Photo by Michael Wuertenberg The world’s largest ad agency holding company, WPP,...
Lukas Gojda / Shutterstock.com China’s stock market crash has inserted fear and doubt into the global economy over the past week. A...