So, how can marketers meet the high demand for super-personalized communications? The answer lies in dynamic content. In this free guide,...

All of these data sources can and should be used to inform your understanding of who your existing customers are and how to attract new...

With a “people-based” approach to your search marketing, you can improve the cross-channel customer experience, optimize PPC campaign...

Ninety-five percent of consumers trust recommendations from others — even people they don’t know — over branded content. That statistic...

In fact, a recent study showed 94 percent of consumers have discontinued a relationship with a brand after receiving irrelevant...

SharpSpring gathered insights from 130 agencies to find out: how agencies evaluate platforms. what an agency’s objectives are when...

In this new guide, LXRGuide shares their original research that shows how to supercharge your PPC ad copy with a few simple hacks. With...

In this issue of Agency Perspective from SharpSpring, you’ll learn about: “closing the loop” to keep up with changing buyer behaviors....

Emma surveyed 200 marketers and interviewed over 25 industry leaders to learn what makes today’s marketers tick. What do they care about?...

But what does it mean to personalize your marketing? Many marketers mistakenly think that personalization means segmentation. But...

In this report from Oracle and Forbes Insights, you’ll learn that while 70 percent of senior marketing executives polled say data-driven...

Lou Covey, principal of Footwasher Media Agency, has decades of experience helping clients hit that marketing budget “sweet spot.” In...

When phone calls convert five times more leads than web forms, you can’t afford to let offline conversations go untracked. This white...

In this Agency Perspectives from SharpSpring, you will: discover how to turn your free WiFi into a lead-gen machine. learn how to turn...

With the proliferation of ad types, goals and things you can actually achieve on Facebook, the options and best practices can get...

This guide from Bridgeline looks beyond the selection process and examines a vendor’s total ability to deliver on the promise of the...

Find out how you can use data-driven ABM to power even more intelligent and personalized B2B marketing. It’s time to get ready for a...

This white paper, sponsored by Bridgeline Digital, reviews some of the most common issues they see when working with clients who have...

Inside this report from ON24 you will discover: the best time for a webinar. when to send promotional emails. average webinar conversion...

Learn about 10 key questions to ask vendors, such as: Do they require long-term contracts or upfront fees? Are there limits on or extra...