The State of Digital Advertising 2017
Highlights include: Marketers’ top priorities for 2017. The ROI potential of different mobile strategies. The main reasons marketers miss...
top of page
Search
9 pitfalls to scaling content and how to avoid them
companies lack the internal resources to produce large-scale quality content. departments are expected to maintain the same KPIs despite...
How to build an in-house link building team
Getting traffic and attention through the ‘usual’ means of social media is simply not enough. You need a solid link-earning strategy in...
Top 10 agency must-haves for marketing automation
Learn about 10 key questions to ask vendors, such as: Do they require long-term contracts or upfront fees? Are there limits on or extra...
Compare 6 top content management systems
This white paper from Bayshore Solutions outlines 4 steps to organize and approach the key business decision of selecting the right...
Five marketing automation myths busted!
Marketing automation technology is no different. Read this white paper to see five common marketing automation myths busted and learn...
3 Account-Based Marketing trends for 2017
In this report from Oracle, you’ll learn how programmatic media is dramatically improving the scale, automation and impact of ABM...
9 Best Practices of Affiliate Networks
This white paper from Tune outlines nine practices to follow to ensure you are setting up your affiliate network to be successful right...
The Account-Based Marketing Guide for Modern Marketers
For more ways ABM can help you up your marketing game, read this white paper from Oracle. Visit Digital Marketing Depot to download “The...
Turn customers into brand advocates with a review response strategy
This guide from Brandify contains flows that will help you maximize customer engagement and start building long-term relationships with...
Get started with lead nurturing
According to a recent Ascend2 study, the most important objectives of a lead nurturing strategy are to increase conversion rates and...
How 7 leading brands are winning at paid search
how Predictive Search Bidding gives you the power to optimize every bid, maximize ROI and reduce costs. how to use Predictive Search...
3 steps for retailers to perfect one-to-one customer segmentation
When personalization is effective, it boosts conversion rates, increases average order values, creates greater customer engagement and...
Keep your marketing campaigns organized across media platforms
This white paper from Atomized shares tips and tricks to help you stay consistent and organized. Visit Digital Marketing Depot to...
Report: Best practices for email marketing in e-commerce
To glean email campaign best practices, Iterable analyzed the email marketing strategies adopted by the top 100 e-retailers in the United...
Reduce shopping cart abandonments at every step of the customer journey
Organizations that succeed with reducing cart abandonments are the ones who effectively tailor and deliver personalized experiences at...
How to scale content creation for social and digital channels
This white paper from Flashstock helps you understand what you need to know about the content economics of your production process, and...
Is the way you think about reach outdated?
This white paper, from Oracle Data Cloud, offers the proof that supports they don’t have to. The more relevant the audience, the stronger...
Use Artificial Intelligence to bridge the gap between data and personalization
But the actual management, organization, and analysis of the resulting volume of data quickly becomes an insurmountable task. This...
Is your organization ready to take the plunge into in-house video production?
In the past, creating corporate videos was the domain of outside agencies. But as the cost of high-quality equipment has dropped,...
bottom of page