Fahad HNov 12, 20155 min readHeavy-Hitter Political Ad Psychographic Targeting Round 1: FacebookLLLLLLLLLLET’S GET READY TO RUMBLLLLLLLLLLE. Ladies and gentlemen, WELCOME to the MAIN Event — political social advertising season. From...
Fahad HNov 5, 20153 min read7 Ways To Target PR Psychographics With 1 ToolFor public relations (PR) professionals, services like Cision — formerly known as Vocus — are an essential part of doing business. PR...
Fahad HOct 29, 20152 min readSocial PR Psychographic Segmentation: The NEW Facebook Influencer MarketingFor hundreds of years, PR pros whipped out little black books for person-to-person content pitching. It’s true. Relationships matter...
Fahad HOct 28, 20151 min readHow To Get Personal With Your Prospective And Current CustomersThe most important component to powerful marketing has always been understanding the wants and needs of your audience – then delivering...
Fahad HOct 22, 20153 min read[Secret Revealed] Unearth Lost Facebook Targeting | Psychographic Hot HouseIn recent iterations of Facebook’s targeting tool, precise interests and long-tail “keywords” have become more and more elusive, replaced...
Fahad HOct 15, 20152 min readBridging The Gap Between Search Traffic & Social ConversionA few weeks ago, we discussed how social psychographic targeting can power search retargeting. In this week’s edition of aimClear’s...
Fahad HOct 8, 20153 min readMedical Professional Targeting Diagnosis: Psychographic Hot HouseDoctors and nurses are similar to air in that they’re vital and you don’t miss them, until you need them. If you’re in the pharma...
Fahad HOct 1, 20153 min readCash In! Charitable Donors On Facebook: Psychographic Targeting Hot HouseA powerful factor affecting communities across the world is the work of non-profit organizations. The services they provide can be a...
Fahad HSep 24, 20153 min readSeniors On Social? YEP! Psychographic Targeting Hot HouseSometimes the conventional wisdom can get you in trouble. “My B2B audience isn’t on social” is one piece of conventional wisdom that,...
Fahad HSep 17, 20151 min readDigging into Dads on Facebook: Psychographic Targeting Hot HouseMen + Demographics > Parent Targeting Naturally, our first step in dad-targeting is to select Men as the target gender. Next, drop down...
Fahad HSep 10, 20153 min readInternet-wide Retargeting POWERED by Social PsychographicsOnce marketers have mastered truly deep psychographic social targeting, it’s time to integrate social PPC into the larger marketing...
Fahad HSep 3, 20151 min readCookie “Black Friday” Instagram Users With Facebook Custom AudiencesIn this week’s edition of aimClear’s Psychographic Targeting Hot House, Rachel Malone-Olson, Social Account Manager, delivers Black...
Fahad HAug 27, 20151 min readTwitter B2B Top-Dog Targeting: Thursday’s Psychographic Hot HouseEver had a product or service to promote to the C-Suite within a large corporation and wish you could reach the CEO, CFO, CMO, or all of...
Fahad HAug 20, 20152 min readNail B2B Authority Targeting: Psychographic Targeting Hot HouseTrue professionals are never off duty, even on Facebook. For most marketers, media spend is precious and not to be wasted, especially...
Fahad HAug 13, 20153 min readFind Your Facebook Audience Gold!Welcome to the Psychographic Targeting Hot House series, a column that originally appeared weekly on aimClear blog. Because of the...
Fahad HAug 6, 20151 min readTwitter Targeting by Events: Psychographic Targeting Hot HouseWelcome to the Psychographic Targeting Hot House series, a column that originally appeared weekly on aimClear blog. Because of the...
Fahad HJul 29, 20155 min readTrade Shows Deliver ROI for BKA ContentBKA Content offers high-quality writing services for enterprise companies, small/medium businesses and SEO/Marketing agencies. It...
