
Agency secrets for a great Twitter strategy
Want to get more out of Twitter but aren’t sure where to start? We’ve compiled the best tips and tricks, straight from our agency...

Marketing in a distracted, digital world
In today’s world, digital media is so pervasive that it’s no longer considered unique; it’s a way of life. Virtually everyone has a...

Shopify meets call tracking
As we enter the 2020s, e-commerce is set to generate more than $480 billion in the US and nearly $2 trillion globally. And while Amazon...

8 game-changing SEO trends that will dominate 2018
With over 200 factors in Google’s algorithm, SEO is a complex science. But it’s not how much you need to know that makes it really...

Three ways to use a domain name for business today
www.Com Registering a domain name is one of the first steps to starting a new business. That’s because whatever name is chosen will...

The evolution of phone marketing
In the beginning, there was the Motorola DynaTAC 8000X. And it was not good. By 2017 standards, it was barely a phone. Virtually zero...

Rothy’s uses Twitter Ads to drive brand awareness
Creating an impactful social strategy can be a difficult task. How do you ensure your content is on brand? How can you leverage social to...

A bigger Bing for your buck
Bing Ads doesn’t get the credit it deserves. While it’s true that Bing was slower to the paid ad game than Google and Yahoo, Bing Ads —...

Apocalypse for online search? Here’s how marketers can thrive
When Google launched in 1998, the big knock against it was that it would be excruciatingly difficult to monetize the traffic because all...

Tracking the Accelerated Mobile Pages (AMP) Project
AMP isn’t quite a household acronym yet, but it has big implications for virtually everyone with web access. The Accelerated Mobile Pages...

8 major Google algorithm updates, explained
Almost every day, Google introduces changes to its ranking algorithm. Some are tiny tweaks; others seriously shake up the SERPs. This...

4 domain name registration myths debunked
The internet is generally the first place people look for information on just about everything. That’s why when you register a domain...

Four ways to spot AdWords account trouble early
With a constant stream of new capabilities in AdWords, and with the multitude of settings to manage, it can be daunting to stay on top of...

Adblock vs. Cost-Per-Action marketing: cooperation works better than conflict
Today, Adblock and other ad blockers are commonplace and indispensable components of the digital advertising industry. Blockers were...

8 major Google ranking signals in 2017
It’s no secret that Google’s ranking algorithm is made up of over 200 components, or “signals.” And while the list is impressive, it can...

Meet NinjaCat ‘Shinobi,’ the all-in-one agency reporting and monitoring platform of the
Reports are so 2000 and lame! Everything in our world — from software to phones, cars and TVs — is getting smarter, faster and sleeker....

How to solve the mystery of what your customers really want
How well do you really know your customers? If your company is like most brands, you already realize that you don’t really know them at...

How AI is disrupting major industries
Advances in artificial intelligence tend to provoke polarizing reactions for most people. One, a dystopian anxiety where humans huddle in...

The perfect structure for managing profitable shopping ads
When you start advertising on a new platform, deciding how to structure things can be scary because there’s the risk that a bad decision...
























