Social media networks are still growing rapidly worldwide, but much of that growth is being fueled by messaging apps instead of the usual...

In one of the most unlikely marketing pair ups in recent history, Mars’ Snickers, with help from BBDO New York, has enlisted action movie...

In the world of social media marketing metrics, the doctors are giving out new diagnoses — and the news isn’t good for some of the...

Are you ready for some football? And commercials? And trolling your rivals’ Twitter feeds? And pre-ordering your Super Bowl XLIX World...

Twitter took another step away from a purely reverse chronological timeline today, announcing a Recap feature that will show users...

In a move that should improve its ad targeting ability, Pinterest today announced that it has acquired Kosei, a Palo Alto-based marketing...

Marketers using Facebook for their 2015 Super Bowl campaigns have a new weapon in their arsenal. Facebook announced today a “Big Game”...

Fans of Super Bowl commercials — we know you’re out there — who want instant replay will be able to turn to Tumblr on Super Bowl Sunday....

Over the past ten years or so, book publisher have become ever more inventive in the way they market books. They’ve pushed their wares on...

Bloomua / Shutterstock.com Each time the calendar starts anew, it seems that we hear that it is finally the time that social media will...

Aiming to cut down on the spread of false information, Facebook said it will flag posts that appear to be hoaxes and show fewer of them...

The lights going out during halftime of the 2013 Super Bowl was unexpected, but even more surprising was how one quickly composed tweet...

YouTube is making a play for a bigger slice of this year’s Super Bowl audience by launching its first ever Super Bowl halftime show....

Working with Saatchi LA, Toyota is ramping up for Super Bowl Sunday with the release of some pre-game content and an invitation to...

On Monday night during the University of Oregon and Ohio State University game, Pittsburgh agency Bruner launched a real-time marketing...

If you run any kind of online business, the concept of email marketing probably doesn’t seem all that difficult. You just type up your...

Bloomua / Shutterstock.com As our sister site, Search Engine Land, reported today, Google has started displaying social media accounts...

Hmm… While I’m not entirely sure turning real-life disease outbreaks like Ebola into a “fun, interactive app” by trying your hand at...

With just over two weeks until Super Bowl XLIX, it’s time to review where the competition stands – for brands. According to video metrics...

Twitter took another step in its efforts to rekindle an often frosty relationship with mobile app developers today, announcing a world...