
Hanes Will Send You To Disney If You Find Lost Socks In The Park
Working with The Martin Agency, clothing company Hanes has launched #FollowThatSock, a campaign which encourages people to find lost...

Facebook Is Testing “Saved Replies” To Help Pages Manage Customer Service Messages
Facebook is testing a messaging feature for Pages that enables businesses to create, save and send canned responses to frequently asked...

Instagram Turns Up The Volume On Its Ad Plans
Chukcha / Shutterstock.com Instagram is hitting the accelerator on its famously slow-speed advertising chase. Today, the Facebook-owned...

WWF Taps Those With Nearly Extinct Family Names To Save Nearly Extinct Tigers
Coming to the aid of the 3,200 tigers left in the wild, the World Wildlife Fund (WWF), with help from the Famous Brussels agency,...

Pinterest Makes Major E-Commerce Push With “Buyable Pins”
Pinterest, already a place where online people go shopping, is about to become even more commercial. Today, the company announced that it...

Lithium Technologies Will Plug Klout Data Into Its Online Communities
Lithium Technologies, a leading provider of online communities for enterprise brands, announced today that it is integrating Klout...

One Million Twitter Followers? @Caitlyn_Jenner Clears That Hurdle In A Record 4 Hours
Let’s just say Caitlyn Jenner’s introduction to Twitter was Olympian. Jenner launched a new Twitter account today at the same time Vanity...

Google Drops Google+ Promotion From Gmail, Search & Other Google Services
Back when Google was promoting Google+ strongly, it added a link to the social sharing service from many of its other properties,...

TV’s Top Twitter Moments Of The Season: Super Bowl, Grammys & Oscars
What television shows resonated most with Twitter fans this season? The usual tentpole suspects, according to data released today by...

Twitter Woos Businesses With Launch Of “Official Partner Program”
Twitter today announced a rebranding of its how-to-use-Twitter-for-marketing program. Now called the Twitter Official Partner Program, it...

Cross-Channel PPC Platform AdStage Adds Google Analytics Reporting
AdStage, the self-serve search and social ad management platform, is expanding its services with new support for Google Analytics...

Cleaning Product Brand Launches “Cleanest Twitter Account” With Automagically Appearing
European homecare brand Spontex, with help from Fred & Farid, has launched a French Twitter account — @SpontexFrance — that is being...

Facebook Is Finally Displaying GIFs, But Pages Are Still Shut Out
Facebook is finally supporting animated GIFs, but the social network hasn’t fully turned on the spigot so the utility for marketers is...

Mobile Emoji App Helps Abused Kids Express Themselves
In an effort to make it easier for kids to talk about the less happy aspects of life — such as the difficulty of having alcoholic...

Take The Wheel: 5 Ways To Drive Buyer Behavior With User-Generated Content
But growing a truly engaged audience around your own content takes more than just a snap of the fingers or a wave of a magic wand. You...

Google’s Horowitz: “No, Google Plus Is Not Dead.”
Hold those obituaries for Google+. Bradley Horowitz, the Google executive responsible for the nearly four-year-old social network, gave...

Instagram Will Give Carousel Ads A Global Push
Instagram’s carousel ad unit is being rolled out internationally. The company announced today that on June 1 the feature will be made...

Twitter Launches Auto Amplify To Simplify Creation & Purchase Of Video Clip Ads
Twitter is making it easier for advertisers to tap into Amplify, its video clip focused ad product. Amplify is a two-year-old product...

California Milk Processors Target Hispanics With $2,000 Scholarship Contest
Working with Hispanic-focused agency Grupo Gallegos, the California Milk Processor Board has launched a bilingual Facebook contest called...