Twitter rolled out its first paid-for “Moment” on Sunday, promoting the Rocky reboot “Creed” and giving advertisers a first look at what...

Twin Design / Shutterstock.com Facebook is revamping mobile notifications to give people the option to add personal-assistant-style...

Copyright Aaron Durand (@everydaydude) for Twitter, Inc. In its ongoing efforts to attract more advertising dollars from big brands,...

To go beyond the thumbs-up — that’s what many Facebook users have sought for years. Although one suspects that “dislike” would have done...

Twitter’s Moments is getting its first advertising moment. The company announced today that it will begin testing promoted Moments on...

Facebook’s search update today can be seen as a shot across Twitter’s real-time bow. Starting today for US English language users,...

Evan Lorne / Shutterstock.com Looking for a way to liven up your Instagram posts? Meet Boomerang, a new video app for creating looping,...

Three versions of content, scored by TapFire for their “Viral Coefficient” TapInfluence boasts that it has the most automated influencer...

In recent iterations of Facebook’s targeting tool, precise interests and long-tail “keywords” have become more and more elusive, replaced...

Tired of your embedded tweets feeling text-heavy and displaying in a one-after-another fashion? Meet Embedded Grid, Twitter’s new way to...

Twitter unveiled a new way that people can pin apps on their Twitter profile pages called App Spotlight. This appears to be in addition...

Say goodbye to the RT-for-Yes-Fav-for-No Twitter poll. Soon nobody will have to use a workaround to find out how their Twitter followers...

Only 3 percent of Facebook’s News Feed is made up of advertising, according to a new Socialbakers study. That will probably come as a...

Five months after introducing faster-loading “Instant Articles” to the News Feed, Facebook’s rollout of the enhanced mobile news reading...

It’s always the problem with creative executions online — either you settle for using some reassuringly mainstream technology (aka...

Self-management ad platform AdStage has launched AdStage Labs to develop and release creative new tools and products for advertisers that...

To make sense of the mountain, social analytics firm Union Metrics is today announcing a new tool called Echo that offers real-time,...

Facebook’s slow rollout of animated GIFs has finally reached Pages. In August, the social network started testing GIF support for a small...

Reddit can be a challenging place for brands. In fact, it can be downright hostile, given Reddit users’ general disdain for marketing on...

Imagine walking into a retail business to make a purchase just to be completely ignored. No one responds to your “Good morning!” greeting...