Pinterest has launched updates to its movie and recipe Rich Pins, extrapolating more rich data to enhance the user experience on the...

With Facebook’s far-reaching impact, brands are always utilizing the social network to speak to their audience and prospects. As such,...

Skrillex, Diplo and Calvin Harris are some of the world’s most popular DJs. They dominate the music scene, publishing record-smashing...

In just a few months, everyone can become a Facebook publisher. The company announced that on April 12, any publisher can host content...

Twitter is rolling out GIF search across the platform, the company announced today. Taking a cue from the Facebook playbook, where GIF...

We’ve looked at the numbers, watched the online ads and teasers, read the tweets and Facebook posts, and we’ve chosen the winners in our...

If you ever want to hear a business owner rant, just grab some popcorn and casually bring up Yelp. The mere mention of the controversial...

For marketers, knowing what to measure after a campaign goes live has been a difficult question to answer for decades. With so many...

Despite much of the hype around social media “Buy” buttons and shoppable links, social channels such as Facebook, Twitter, Instagram and...

AT&T Hello Lab creators It’s a great time to be young. Not only are politicians fighting over you, but so are AT&T’s and Verizon’s mobile...

During the Interactive Advertising Bureau’s Annual Leadership Meeting last month, David Axelrod, former senior adviser to President...

last year’s Super Bowl, when the four-year-old company was just fresh off the announcement of Snapchat Discover, and brands like Mountain...

Looking at content marketing trends from last year, digital marketing solutions provider TrackMaven found that brands experienced three...

Twitter introduced its new timeline Wednesday. Yes, that timeline. This is the big rumored change that sent #RIPTwitter trending and...

Previously, Viacom had an ad and content deal that included both Comedy Central and MTV content on the Snapchat “Discover” page....

If scroll blindness is the new banner blindness, Twitter is rolling out a potential solution for advertisers looking for maximum...

Super Bowl-related tweets were down this year compared to last year’s game, mirroring a drop in activity that also played out on...

Is it a win when you get people talking about your brand, even if most of that buzz is negative? That’s a question that the marketing...

From the Coca-Cola commercial There were plenty of social comments on Sunday’s Super Bowl ads, but which brands made the best connections...

Following Doritos “Ultrasound,” the extended version of T-Mobile’s “Restricted Bling” featuring Drake ranked No. 2, with 346,854 shares,...