For the past six months or so, Facebook has been warning investors that it will max out the number of ads it can stuff into people’s news...

Facebook makes a lot of money… … and the money it makes from advertising keeps growing at a steady pace… … because a lot of people use...

Late last May, GroupM’s head of paid social, Kieley Taylor, sent an email to the WPP-owned media agency network’s paid social teams in...

Pinterest introduced its anticipated Search Ads product on Wednesday. Search ads will open up ad inventory across the more than two...

Of course Snapchat has come up with a weird way to browse the web. And of course that way involves snapping a photo. On Tuesday, Snapchat...

With the brouhaha about fake news and the significant impacts it’s making, Facebook has come out with two algorithm updates, one of which...

After a series of measurement errors disclosed last year, marketers’ distrust of Facebook’s math grew, as did their calls for more...

Despite the fact that most major US companies do some type of political advocacy behind the scenes, most brands don’t want to take public...

Inmoji used in conversation. Inmoji creates for brands what could be called “interactive emojis.” This week, the company is launching...

Move over, Facebook Trending. Twitter’s own revised style of trending stories has been announced today. Called Explore, the objective of...

Facebook is about to max out the amount of ads it can slot into people’s Facebook feeds, so it’s been ramping up its rollout of ads...

Facebook is constantly refining their Trending tab. Today, the company announced a number of refinements that build upon the evolving...

“Donald Trump by Gage Skidmore 3” by Gage Skidmore. Licensed under CC BY-SA 3.0 via Commons. When President Donald Trump calls out a...

Recently, Facebook has taken considerable criticism (including from me) for being a conduit for fake news during the past election cycle....

Almost three-fourths of small businesses (70 percent) say they’re going to increase digital marketing investments this year. The primary...

Evan Lorne / Shutterstock.com LinkedIn is about to look different. Starting today, LinkedIn’s interface on desktop browsers will sport a...

If you want to make a lot of money selling digital ads, you need to win over direct-response advertisers, like Google and Facebook have,...

“Donald Trump by Gage Skidmore 3” by Gage Skidmore. Licensed under CC BY-SA 3.0 via Commons. Such a beautiful and important evening! The...

“60 Minutes” segment in October, influencer marketing has crossed over. It’s no longer just a topic of interest to advertisers. It’s a...

Up until recently, I had never unfollowed anyone who followed me. I only unfollowed those who weren’t following me. I’ve always...