Publishers that want to run Google AdSense native in-feed ads on their sites can now opt to have Google’s machine learning take control...

Publishers that want to run Google AdSense native in-feed ads on their sites can now opt to have Google’s machine learning take control...

A new mobile format from ironSource, a mobile monetization and marketing technology company based in Tel Aviv, Israel, puts a playable...

A new mobile format from ironSource, a mobile monetization and marketing technology company based in Tel Aviv, Israel, puts a playable...

With the rise of mobile usage, brands have been challenged to figure out how to do more with less screen real estate and shorter...

With the rise of mobile usage, brands have been challenged to figure out how to do more with less screen real estate and shorter...

Still, the power of an advertisement is diminished when the consumer realizes it is an ad. When Peyton Manning won the Super Bowl in...

Still, the power of an advertisement is diminished when the consumer realizes it is an ad. When Peyton Manning won the Super Bowl in...

For the second time in the two years since rolling out clickable ads, Instagram is updating the look of what people are supposed to...

For the second time in the two years since rolling out clickable ads, Instagram is updating the look of what people are supposed to...

rise of ad blocking has placed new emphasis on creating ads which preserve the user experience. From the Google and Facebook-led...

rise of ad blocking has placed new emphasis on creating ads which preserve the user experience. From the Google and Facebook-led...

If radio married a blog and had offspring, they would be podcasts. And these youngsters — personally expressive posts in audio — are...

If radio married a blog and had offspring, they would be podcasts. And these youngsters — personally expressive posts in audio — are...

WPP’s GroupM, the world’s biggest media buyer, announced new, heightened standards for ad viewability last week and is now sharing more...

WPP’s GroupM, the world’s biggest media buyer, announced new, heightened standards for ad viewability last week and is now sharing more...

Quora’s newly launched ads platform now supports retargeting ads on the question-and-answer network. It was announced Thursday that Quora...

Quora’s newly launched ads platform now supports retargeting ads on the question-and-answer network. It was announced Thursday that Quora...

We are witnessing the maturation of a generation born with the world at their fingertips — one that is far more demanding of publishers...

We are witnessing the maturation of a generation born with the world at their fingertips — one that is far more demanding of publishers...