
Microsoft reports $22.6B in revenue for Q4, reaching $92B for its 2016 fiscal year
Microsoft has released its latest earnings report, announcing $22.6 billion in revenue for Q4 2016 and reaching $92 billion for its...

A brief evolution of Search: out of the search box and into our lives
We live in a mobile-first, cloud-first world powered by technology that changes by the nanosecond. And search is no different. Search is...

Microsoft’s LinkedIn acquisition represents huge opportunity for Bing Ads
Credit: Microsoft Today, Microsoft announced it will acquire the B2B social media platform LinkedIn for a whopping $26.2 billion in cash....

The Microsoft-LinkedIn Deal: What it means for advertisers
While much of the talk about Microsoft’s plans to buy LinkedIn for $26.2 billion in cash, announced Monday, has focused on beefing up its...

Microsoft buys LinkedIn for $26.2 billion
Credit: Microsoft Microsoft is buying LinkedIn. The all-cash deal is worth just over $26 billion. The deal was announced in pre-market...

Google and Bing each institute bans on ads in the name of consumer protection
The two companies said the moves were to protect consumers from “deceptive or harmful financial products” (Google), particularly...

Microsoft blocks Google Chrome & other browsers from Cortana in latest Windows 10 release
Sorry, Google. You, Firefox, Opera and anyone else with a web browser that competes with Microsoft’s Edge will no longer be able to work...

Microsoft reports $21.7B in revenue for 2016 Q3; Bing search ad earnings up 18%
Microsoft posted its 2016 Q3 earnings today, reporting $21.7 in revenue for the quarter ending March 31, 2016. In a release posted on the...

The week when digital marketing entered the bots era
Facebook’s launch this week of its Messenger platform and bot ecosystem did not, of course, invent the category. It builds on what...

Conversation as the new UI: Microsoft makes its chatbot pitch at Build 2016
Bots, bots, bots. Chances are, you’ve been hearing how they’re going to change everything, allowing people to order food, book rooms and...

What’s The Reality Of Virtual Reality For Small Business?
Consumers have always been very visual, and now digital technology helps businesses make this visualization more powerful. For example,...

Microsoft Q1 2016 Earnings Report: Revenue Down 12% YoY At $20.4 Billion
The company says its Productivity and Business Processes earnings declined three-percent with revenue at $6.3 billion. More Personal...

Microsoft Announces Surface Book, Surface Pro 4 & New Lumia Phones
Today, Microsoft announced its first-ever full-fledged laptop, the Surface Book. It also announced the latest in its tablet line, the...

Sci-Fi Thriller “The Martian” Gets Immersive In 20th Century Fox/Microsoft Marketing Tie
It’s a movie about an astronaut stranded on Mars, so what better way to promote it to sci-fi-loving techies than via online and mobile...

Microsoft “Embeds” 25 Online Influencers Into Epic #DoAnything YouTube Career Advice Vid
In an effort to burnish the Microsoft Surface brand with thousands of recent UK university graduates, as well as younger 13–17-year-olds,...

Top 100 Brands Based On Consumer Perception: Google No. 1 Two Years In A Row
Going off the top 100 global companies based on market capitalization from the UK research firm PwC, FutureBrand surveyed 3,000...

Microsoft Reports $22.2 Billion In Revenue For Its Q4 2015
Along with Apple and Yahoo, Microsoft reported its quarterly earnings today. For the quarter ending June 30 — Microsoft’s Q4 2015 —...

Microsoft Announces Leadership Changes: Elop & Penn Out, Myerson To Lead Windows & Devices
Microsoft announced a number of leadership changes today, with Terry Myerson serving as the new head of the Windows and Devices Group...

How Social Signals Affect Brand Perception – Takeaways From SMX Advanced 2015
At SMX Advanced in Seattle this month, Lin Huang, senior data scientist at Microsoft, presented an intriguing experiment the company has...
























