
Twitter, Nielsen Will Create A New Social TV Rating Metric
partnering with Nielsen to become the first arbiter of the most socially successful U.S. TV programs. The companies have a new multi-year...

Adobe AdLens Integrated With Adobe SiteCatalyst
Adobe AdLens helps you manage and optimize search, display and social advertising as a unified campaign. Adobe SiteCatalyst, a real-time...

WolframAlpha Launches In-Depth Personal Analytics For Facebook Profiles
Yesterday Facebook profile analytics took a step up with the release of WolframAlpha personal analytics. Logged in members (tied to the...

Fruji: Inexpensive Twitter Analytics For The Masses
Pricing ranges from free for the barebones “Basic” account up to $25 per year for the “Pro” account, which provides unlimited lists of...

Twitter Analytics Company Followerwonk Acquired By SEOmoz
SEOmoz has expanded their offerings today as they announced the acquisition of Portland based Twitter analytics company Followerwonk. The...

Fifty Shades Of Social Media Measurement Tools
At least once a week I run across an article or blog post about tools for measuring social media. Headlines like “5 Social Media...

Understanding The True Reach Of Pinterest
combined. Yet despite recent studies showing that referral traffic from the channel is decreasing, it’s still a big hitter in the social...

Project Cascade: Does The New York Times Have The Best Tool For Explaining How Content Spreads Onlin
There are innumerable companies (and individuals) in the business of trying to measure things like how content spreads on the web, why...













