In the age of intelligent agents, how does marketing work?
Amazon Alexa, Apple’s Siri, Google Assistant, Microsoft’s Cortana. These intelligent agents, and their more limited bot cousins, have...
Amazon Alexa, Apple’s Siri, Google Assistant, Microsoft’s Cortana. These intelligent agents, and their more limited bot cousins, have...
Photo from BabyCenter report Parenting website BabyCenter today released a new report that found the Internet of Things (IoT) has at...
A desk set up for Sisense Everywhere, with Amazon Alexa and a multi-colored connected lamp. Want to find out how last year’s revenue...
Even a Jewish guy like me knows that Santa — trying like everyone else to satisfy his customers — can barely keep up. Like many of us,...
The family of Amazon Alexa devices If you thought intelligent voice agents were only for handlessly searching the web or calling up your...
From the E.L.F. website Good thing that IBM’s Watson isn’t human, because his many jobs would mean he’d never sleep. The hard-working...
Marketers have run psychological profiles on consumers for quite a while, but they take time and money to do well. Now, IBM’s Watson...
There are many uses for machine learning and AI in the world around us, but today I’m going to talk about search. So, assuming you’re a...
Once upon a time, we writers would note whether some new tech was cloud-based or not. Now, it’s often assumed that all business software...
IBM’s Watson supercomputing service is adding yet another job skill to his resume. This week, Invoca announced that it will offer a...
In September, PullString announced the availability of its conversational computing platform for chatbots, talking dolls and other uses....
Artificial intelligence (AI), which has had a supporting role in the saga of marketing tools, is now becoming a star. Several new...
We are approaching the end of another year, and with that comes time for reflection on how far we’ve come in the last 12 months and...
“Campaigns of one” are a common refrain today among digital marketers, replacing mass market campaigns with highly pinpointed...
There’s a reason transparency is such an important topic of discussion throughout the industry. In June, the Association of National...
This week, the six-year-old iQ Media announced the launch of a new TV search platform that automatically finds still or moving imagery of...
The sales and marketing industry has been abuzz with talk of predictive analytics, machine learning and artificial intelligence (AI) this...
The growing availability of artificial intelligence-as-a-service took another step forward this week, as Google announced an expansion of...
Israeli startup Wizer — backed by market researcher Nielsen’s incubator in that country — is launching a new artificial...
The e-commerce industry spends more on digital advertising than on any other vertical. By the end of 2016, digital ad spend will total...