
LinkedIn Moves to Dominate Content Publishing
In this week’s episode, Robert and I talk about some big content publishing news: LinkedIn is opening up its publishing program for all...

B2B Content Marketing Success on the Rise for Small Businesses
My response: “There were a number of small companies that won Content Marketing Awards — they were not all big brands. In my opinion, the...

B2B Content Marketing Success on the Rise for Small Businesses
My response: “There were a number of small companies that won Content Marketing Awards — they were not all big brands. In my opinion, the...

18 Content Marketing Myths and How to Bust Them
content marketing has grown in awareness and popularity over the past several years, people still have many questions and doubts about...

18 Content Marketing Myths and How to Bust Them
content marketing has grown in awareness and popularity over the past several years, people still have many questions and doubts about...

New “Oldest” Content Marketing Example Unearthed
In this week’s episode, Robert and I talk about GE’s new sponsored content play on The Tonight Show and discuss the latest native...

New “Oldest” Content Marketing Example Unearthed
In this week’s episode, Robert and I talk about GE’s new sponsored content play on The Tonight Show and discuss the latest native...

Red Bull and LEGO Get a Leg Up with Branded Entertainment
In this week’s episode, Robert and I talk about the hit movie from LEGO and what it means for content and brand marketing. In addition,...

Red Bull and LEGO Get a Leg Up with Branded Entertainment
In this week’s episode, Robert and I talk about the hit movie from LEGO and what it means for content and brand marketing. In addition,...

Can Facebook Compete in Content Curation and Search?
In this week’s episode, Robert and I talk about Facebook’s launch of “Paper” and the evolution of Facebook’s graph search into something...

Can Facebook Compete in Content Curation and Search?
In this week’s episode, Robert and I talk about Facebook’s launch of “Paper” and the evolution of Facebook’s graph search into something...

Has Content Marketing Hijacked Content Strategy?
That’s a simple statement I tweeted nearly two weeks ago. As a rush of retweets, favorites, and comments flowed in response, I was...

Has Content Marketing Hijacked Content Strategy?
That’s a simple statement I tweeted nearly two weeks ago. As a rush of retweets, favorites, and comments flowed in response, I was...

4 Steps to Audit Online Content After Hummingbird and “Not Provided”
content marketing efforts without keyword data — something we’ve had since 2011 to think about — but it shouldn’t just be a case of...

4 Steps to Audit Online Content After Hummingbird and “Not Provided”
content marketing efforts without keyword data — something we’ve had since 2011 to think about — but it shouldn’t just be a case of...

Blog Content: The Future of Guest Posts and Date Stamping
In our most contentious episode yet, Robert and I debate a declaration of the demise of guest blog content, argue with analysts’ view of...

Blog Content: The Future of Guest Posts and Date Stamping
In our most contentious episode yet, Robert and I debate a declaration of the demise of guest blog content, argue with analysts’ view of...

Where Are All the Content Strategists at?
In this week’s edition, Robert and I talk about Contently’s funding increases, reveal the truth about Forbes’ valuation, discuss why TV...

Where Are All the Content Strategists at?
In this week’s edition, Robert and I talk about Contently’s funding increases, reveal the truth about Forbes’ valuation, discuss why TV...
























