The survey of 125 agencies, brands and publishers, 87 percent said they are planning to run Facebook video ad campaigns, compared to 81.5...

The card has been set, and it appears that Facebook will be taking on YouTube in a bout of epic proportions for the title of King of the...

Google is sharing results from the first year of its upfront program for YouTube advertisers called Google Preferred, which features...

Add another platform to the autoplay bandwagon. YouTube, which had been testing the feature since late last year, has now enabled...

Denys Prykhodov / Shutterstock.com YouTube rolled out new “cards” today, offering what it calls the “evolution” of its annotations. Now...

YouTube made its official announcement today that it now supports 360-degree video uploads. According to YouTube, they have already heard...

To no one’s surprise, more and more people are watching video content on their mobile devices. What’s astounding is how fast mobile video...

It’s always awkward talking about certain bodily functions in advertising which is why the subject of incontinence or “urine leakage” is...

I wouldn’t know what living life as a hearing impaired person is like. Because, well, I can hear. And while there is sign language and...

Working with strategy group KIMBA, Callaway teamed with sports and entertainment comedy group Dude Perfect for a Long Drive Trick Shot...

Denys Prykhodov / Shutterstock.com It’s no surprise that seven of the top ten YouTube video ads last month were Super Bowl spots. What is...

Is YouTube profitable or not? Is it Google’s still unrealized, brand-advertising revenue opportunity, or is it a troubled property that...

In an effort to bring attention to the increase in genetically modified foods grown on farms and the pesticides used to keep them...

YouTube says it regularly sends checks to 15 million creator partners, sharing the wealth from the network’s rapid growth, a 50% year...

According to a new survey from BrightRoll, 72 percent of ad agencies say online video advertising is as effective, if not more effective,...

Online video is so hot right now, but YouTube, the grandfather of the industry, isn’t worried about being pushed aside. In fact, Robert...

360b / Shutterstock.com Buzzfeed’s thriving video production arm is a good barometer for the state of video distribution on the web, so...

YouTube wants to make it perfectly clear; it’s still the place to go to watch re-runs of Super Bowl commercials. Facebook has elbowed...

Need more evidence that Facebook is putting pressure on YouTube? Here’s some from the Super Bowl advertising trenches: This year 25% of...

With the debut of its Discover news feature, mobile social platform Snapchat is becoming home to original, scripted content such...