YouTube launches 6-second Bumper video ads to extend TrueView campaigns
YouTube has added a short-form video ad option to its lineup. Called Bumper ads, the six-second videos are available through AdWords and...
YouTube has added a short-form video ad option to its lineup. Called Bumper ads, the six-second videos are available through AdWords and...
For the fourth month in a row, BuzzFeed Tasty ranked No. 1 on Tubular Lab’s top ten list of most watched video creators across YouTube,...
YouTube announced two additions to its arsenal yesterday: 360-degree live streaming videos and spatial audio for on-demand videos. First...
Under Armor’s “Rule Yourself” ad featuring Michael Phelps is the first Olympics-themed spot to make YouTube’s ad leaderboard this year....
Fullscreen’s subscription service will feature original shows starring YouTube celebs like Shane Dawson. The digital video industry is...
If a publisher posts a video it produced for an advertiser to Facebook, does anyone see it? Of course they do; just look at the...
Of the time spent watching candidates and issues-related videos, nearly 50 percent is happening on mobile, driving mobile watch time for...
Last September, the FTC settled charges against YouTube-based gaming network Machinima over failure to disclose payments to YouTube...
Of those 37.6 billion video views, BuzzFeed Tasty pulled 1.9 billion, ranking No. 1 for the third month in a row. While still at the top...
Hyundai topped the list with “The Chase,” generating 26 million views. The carmaker saw a combined total of 52.4 million video views in...
Becoming a YouTube star isn’t as easy as firing up a webcam and acting endearingly awkward. Actually, it’s not easy at all. According to...
BuzzFeed Tasty has set the record for the most video views in a single month, generating three billion total video views across YouTube,...
January’s top ads were dominated by video games and politicians. “Clash of Clans,” “Boom Beach,” “Pokémon,” “Candy Crush” and Drone...
Promoting Hyundai’s 2017 Elantra, the car maker’s “The Chase” Super Bowl ad ranked No. 1, followed by its “First Date” spot featuring...
With the Super Bowl just two days away, YouTube is out today with a reminder that it’s where people spend their time checking out the...
Let the YouTube versus Facebook video view debate continue. According to the TV ad analytics company iSpot.tv, more Super Bowl ads and...
After ranking No. 3 in November, video creator BuzzFeed Tasty reclaimed the No. 1 spot on Tubular Lab’s Top Ten list of the most popular...
The company’s apparently decided that the imaginary scenarios it’s been depicting thus far aren’t realistic enough, so, in its latest...
With “Clash of Clans” ads taking the No. 1, No. 2, No. 5 and No. 6 spots, and “Boom Beach’s” “Dr. T” ad ranking No. 9, Supercell owned...
As expected, the CMOs we interviewed this year offered a stellar round up of ads, from the popular, heartfelt campaigns like Dove’s...