Fahad HMay 21, 20152 min readRetailers, Google Shopping Ads Are Coming To YouTubeGoogle is launching an extension of product listing ads on YouTube with TrueView for Shopping ads on desktop and mobile. Google is...
Fahad HJan 23, 20152 min readGoogle Trusted Stores Drops Shipping & Order Cancellation Feed RequirementsThis week, Google loosened the requirements to join its Trusted Stores program and added more incentives for retailers to take part in...
Fahad HDec 15, 20141 min readGoogle Shopping May Go Deeper Into E-Commerce With “Buy Now” Button To Challenge AmazonThe Wall Street Journal reported today that Google has been floating the idea of a “Buy Now” button on Google Shopping listings as well...
Fahad HOct 14, 20142 min readGoogle Express Expands Reach, Undercuts Amazon PricingGoogle Shopping Express is now Google Express. In addition to changing its name, Google announced that it added new cities and new brands...
Fahad HAug 6, 20141 min readRapid Growth: Amazon Brings Its Same-Day Delivery Service To 6 More CitiesThe same-day delivery race is heating up. Today, Amazon announced its Same-Day Delivery is now available in six more cities. The company...
Fahad HJul 7, 20142 min readGoogle Invests $500 Million In Shopping Express To Win Larger Share Of Online Shopping MarketAccording to the Re/code article: Investment so far has gone towards the marketing of the service in each new city and the buildup of a...
Fahad HMay 5, 20141 min readGoogle’s Same-Day Delivery Pilot Goes Bi-Coastalnow available on both coasts. Consumers in Manhattan and the West Los Angeles area can turn to Google to get items from local shops...
Fahad HFeb 7, 20144 min readFor Product Brands, Paid Search On Retailers’ Sites Pays OffLast year, Google made what was to some a surprising announcement: its previously free Google Product Search would become Google...
Fahad HNov 29, 20134 min readLast Minute Google Shopping: Best Practices In PLAsCongratulations! You’re now fully entrenched in the holiday shopping season. Of course, we know the majority of marketing campaigns were...
Fahad HAug 30, 20133 min readIs Your Marketing Program Ready For Holiday?Q4 is closing in and retailers are bracing for yet another record-breaking onslaught of promotions, traffic, sales and revenue that will...
Fahad HAug 29, 20133 min read4 Must-Know Facts On Product Listing Ad MechanicsProduct Listing Ads (PLAs) have rapidly gained market share since being introduced last year, and PLAs are now well established as an...
Fahad HJul 9, 20131 min readGoogle Adds Google Catalogs To Lightbox Display FormatGoogle announced it is adding Google Catalogs to the creative assets brands can include in Lightbox ads. Google introduced Lightbox ads,...
Fahad HMay 31, 20133 min readGoogle’s “X Phone” Is Coming, So Are Nexus-Like Versions Of HTC One And Galaxy S4yet to generate any ROI for Mountain View. Motorola’s patent portfolio, the reason most-often cited as the driver of the acquisition, has...
Fahad HApr 2, 20132 min readShopping.com Rebrands As eBay Commerce Network: What It MeansShopping.com, is rebranding as the eBay Commerce Network. The move marks the site’s transformation from shopping comparison engine to...
Fahad HApr 1, 20133 min readBlurring Online And Offline, Google Tests Same Day Delivery With “Shopping Express”according to comScore. The firm added that Q4 was the first $50 billion quarter, which was also the “ninth consecutive quarter of...
Fahad HMar 29, 20131 min readInfographic: Video Content, Especially On YouTube, Wins In Google Universal SearchGoogle Universal Search is a way that Google blends in matches from its “vertical” or “specialty” search engines, like image search or...
Fahad HMar 5, 20133 min readRumor: Google Creating Amazon Prime Competitor Including Same Day DeliveryTechCrunch says the new service will be called “Google Shopping Express.” Apparently stores like Wal-Mart and Target are some of the...
