
5 Reasons QR Codes May Not Be As Dead As We Think
It’s always difficult to admit when you are wrong about something, especially when you have spent a lot of time publicly railing against...

Android On A Whopping 80 Percent Of Smartphones Shipped In Q3 2013
Hardware tracker IDC reported today that the Android OS was on 80 percent of the smartphones shipped in the third quarter, globally....

Google Quietly Testing Offline Store Visits Tracking
Last month Google announced a program called “Estimated Total Conversions.” That program is intended to report or provide visibility into...

Report: App Session Times Run Longer On Tablets, But App Usage Is More Frequent On Smartphones
Adobe Mobile Services for its Marketing Cloud platform, Adobe has released an app engagement report based on data from more than 600...

Google+ Invades The Android 4.4 “KitKat” Phone App: What It Means For Businesses &
Practically no one has a phone with Google’s latest Android 4.4 operating system on it yet. But the system, nicknamed KitKat, will...

Mobile Market: iPhone Gains, Google’s Got Reach, Facebook Top App
Comscore reports that 62 percent of American adults now carry smartphones (Nielsen says it’s 64 percent). The firm’s latest smartphone...

Report: Mobile Email Consumption Continues To Surge With 61% Of Brand Emails Viewed On Smartphones &
report from email marketing provider Movable Ink revealed more brand emails are opened on mobile devices versus desktops, with 61 percent...

Google Releases Nexus 5 & Android 4.4 “KitKat”
The latest Google-branded “Nexus” phone is now out, as well as the latest Android operating system. Google shared the news with no big...

Google Replacing “Android ID” With “Advertising ID” Similar To Apple’s
This morning, as part of a cluster of other announcements including the Android OS update, KitKat and Nexus 5, Google is replacing the...

Nielsen: US Smartphone Ownership Now 64.7 Percent
Nielsen is out with new smartphone data for the US market. The firm says that smartphone penetration now stands at nearly 65 percent...

Google Smartwatch Coming, Probably Not In Time For Holidays
The Samsung smartwatch debuted to withering reviews (poor design, functionality, battery life) and supposedly is seeing returns north of...

Life With Google’s Other Flagship Phone, The Moto X
Google’s purchase of Motorola last year changed that. The recently launched Moto X is an Android phone designed and built by Google. How...

A Marketer’s Guide To User ID Targeting — Part 2: Understanding Android ID & The Fu
Since I wrote the first article in this two-part series, a lot has come to light regarding the use of mobile user IDs — especially...

Tricky Treat: Google Smartwatch Rumored For Halloween
reported a rumor that a Google smartwatch will be announced on October 31 this year. Well before this, Google was rumored to be working...

Chrome Browser Grows To 3 Percent On iOS
Estimated Total Conversions analytics offering. Chrome is the most widely used browser in the world, with a nearly 40 percent global...

Smartphone Market: Android Plateaus But Google Near 100 Percent Audience Reach
The August comScore US smartphone market share report is out. The story is familiar: Apple and Samsung are the top two OEMs, while others...

Q3 2013 Roundup: Analyzing IOS 7 And The Evolving Mobile Landscape
A recent study published by Chitika Insights found that nearly 32% of North American iOS-based Web Traffic was generated by iOS 7 users...

Google Analytics Android App Gets Complete Redesign For Mobile Devices
released a new version of its Android App with a complete redesign built specifically for phones and tablets. The announcement says the...

Study: Nexus 7 Usage Flat, Kindle Up Following Discounts
has released data on the comparative traffic being driven by the Nexus 7 and Kindle Fire, prompted by the introduction of the new Nexus 7...
























