To help simplify the decision making process of creating remarketing lists, Google has introduced “Smart Lists with Google Analytics”...

After word had been swirling the change was coming, yesterday Google announced it is expanding secure search to cover clicks on paid ads....

Adwords account users to link all their accounts at once inside Google Analytics. According to the announcement, the new “linking wizard”...

Since first being offered in October of 2012, Google announced today Universal Analytics is now out of beta, making all the features,...

Data analytics technology company Narrative Science has launched Quill Engage, a free Google Analytics application that delivers...

Today, Google will announce new features for its mobile ad platform AdMob at the Game Developers Conference in San Francisco. The new...

Gartner released new estimates of 2013 tablet sales on a global basis. The firm said that Android saw its market share go from 46 percent...

“Universal Analytics is the new operating standard for Google Analytics. All accounts will soon be required to use Universal Analytics.”...

It’s called Dawn Data, and it’s a new app from developers Mark Silverberg and Brian Norris. Silverberg says the app was initially a...

According to a Google+ post from Daniel Waisberg, Google+ Page dashboards now include Google Analytics monthly metrics. “If your page is...

Now that Universal Analytics has been around for some time, many people are considering making the switch. It just has so much more to...

Along with the new UI, users can create Remarketing lists based on origin, demographics and behavior. The Remarketing list builder now...

We all know that analytics are good for understanding how a visitor behaved on your website — what pages they looked at, what buttons...

Today, Google announced the launch of a new feature called Content Grouping to help users analyze performance of product and content...

Lately, I have been writing about taking a closer look at your marketing data, and my last piece discussed the design of meaningful...

When it comes to developing content marketing strategies, the plans created and tactics used are only as good as the results produced....

Recent work has led me down the path to finding out when traffic is hitting a website, and tying that traffic to the customer service my...

While there are thousands of different pieces of data available in Google Analytics, unfortunately there aren’t thousands of hours in...

Speed Suggestions Report is part of Google’s website performance reports, and displays the average page load time for the most visited...

Universal Analytics, Google has announced a new, two-step upgrade. The upgrade involves a new tool that will be available “in the coming...