
Google Smartwatch Coming, Probably Not In Time For Holidays
The Samsung smartwatch debuted to withering reviews (poor design, functionality, battery life) and supposedly is seeing returns north of...

Google To Triple Size Of Glass Explorer Program, Give Away Upgraded Version Of Glass
Google has announced plans to triple the Glass Explorer program by letting current Explorers invite up to three friends each to get their...

Google Signs Upfront Advertising Deal With MediaVest Worth Millions
The deal signals the success of Google’s agency outreach and moves to allow agencies to approach digital ad buys in much the same way...

Google To Upgrade All To Universal Analytics, But There’s A D-I-Y Upgrade Tool Coming First
Universal Analytics, Google has announced a new, two-step upgrade. The upgrade involves a new tool that will be available “in the coming...

“Blockbusters”: Why The Long Tail Is Dead And Go-Big Strategies Pay Off
It was a fascinating talk. To introduce her premise, Elberse compared the strategies and results of two business leaders in the...

Giant Banner Ads Being Tested In Google’s Search Results
Google is running what it calls a “small experiment” in the US to show giant banner ads for specific branded search queries. The...

Now What? When New Competition Suddenly Makes PPC Unprofitable
After looking into cases of advertisers getting squeezed out of paid search by large parent companies, I wanted to hear what advice...

When Pigs Fly: Why Facebook And Google Are Becoming Ad Partners
After all, Google took over the top spot in digital display revenue from Facebook last year, according to eMarketer. That same study...

Google Shares Crack $1,000 Barrier
A lot of people with Google stock are probably feeling wealthier this morning. The stock has just broken the long-anticipated $1,000...

Google Q3 2013 Beats With $14.89 Billion But CPCs, Motorola Down
Google reported its third quarter earnings and revenues today. Total consolidated revenues (including Motorola) were $14.89 billion,...

Google+ Drives A Fraction Of The Referral Traffic That Facebook, Pinterest & Twitter Do [Report
That’s the main takeaway from an annual report released today by Shareaholic, makers of social sharing buttons and widgets that the...

All About Gmail Sponsored Promotions Ads
While much has been written about the new Gmail ads that look a lot like regular emails in the Promotions tab, did you know they are...

US Sen. Markey Calls For FTC Investigation Over Google’s “Shared Endorsements”
has asked the Federal Trade Commission to take a closer look at Google’s “Shared Endorsements” ads. On Thursday when the New York Times...

Email-Like Ads Go Live In Gmail Android App 4.6
The latest version of the Android Gmail app, 4.6, has an entire library dedicated to code for ad execution as Artem Russakovskii of...

Google’s Eric Schmidt & Jonathan Rosenberg To Pen Book Offering Up Google Management̵
The Hatchett Group announced Google executive chairman Eric Schmidt and Jonathan Rosenberg, who served as Google’s senior vice president...

Mobile And The Rise Of “Real World Analytics”
Digital marketers have mostly avoided trying to account for offline conversions in the past because they’ve been so hard to track on a...

Survey: Millennials More Likely To Rank Tech Brands, But Google Still At Top Of Everyone’s Lis
Best Global Brands survey, research firm Vision Critical’s BERA Group has released a list of the top 25 brands ranked by Millennials,...

Smartphone Market: Android Plateaus But Google Near 100 Percent Audience Reach
The August comScore US smartphone market share report is out. The story is familiar: Apple and Samsung are the top two OEMs, while others...

Google Confronts Unwelcome “Wiretapping” Class Actions
reported in the New York Times, Google is confronting two “wiretapping” class actions that have been allowed to move forward in the...
























