Earlier this year, Google introduced app promotion ads on search, display and YouTube. In an AdWords livestream event today, the company...

The job and career community website ranked the top 50 best places to work in the U.S., for both large companies (1,000 or more...

Google’s newly responsive Lightbox ads units that the company introduced back in September as part of a larger mobile display ad push,...

Last week, Google released new research on factors that impact ad viewability, which we covered here. There was one particular data point...

As more advertisers move toward buying display ads on a viewable impression basis rather than by served impression, Google looked across...

Today, Google-owned DoubleClick rolled out eight updates to its Verification product to address concerns about brand safety and give...

Google Chrome extensions offer some great tools to help with digital marketing. These extensions can do anything from speeding up...

A handful of publishers are participating in a new Google experiment to give users ad-free experiences in exchange for a nominal monthly...

Google has launched a new resource center specifically for Google Analytics developers to help them get more out of Analytics. The site...

As a sequel to a previous post about “5 Steps To Leverage Those AdWords Bid Simulations For Maximum Return,” I wanted to shed some more...

In May, the tech news site TechDirt.com received a warning from Google that a news article about a porn star’s intellectual property...

For several years now, the world has been watching Google roll out its revolutionary head-mounted display product, Google Glass, to mixed...

Did you know you can ask customers to submit a review right from their Gmail inboxes? If you’re a Gmail user you’ve probably seen the...

Imagine if after clicking on an ad, it expanded and then persisted as you navigated to additional web content linked to from the ad...

Today, Google opened up its Consumer Surveys program with self sign up available to publishers in the US. Offered as a way for publishers...

Enhanced Ecommerce is now out of beta in Google Analytics. Google’s overhaul of ecommerce features in Google Analytics is now officially...

A third of all paid search spend went to mobile in the third quarter of 2014, an increase of 180 percent year-over-year. Mobile search...

No longer will Google Analytics users need to rely on the previous iPhone view or browser bookmarks to pull up their analytics. Today,...

Google launched a test of AdSense Direct  in January of this year. The feature, which allowed AdSense publishers to sell inventory...

Late last week Re/Code broke the news that Sundar Pichai, who had been in charge of Chrome and Android, would now be running most of...