Foursquare Ads Now Open To SMBs All Over The World
Roughly 50 percent of the 1.5 million SMBs are inside the US and the rest are scattered throughout the globe but concentrated in...
Roughly 50 percent of the 1.5 million SMBs are inside the US and the rest are scattered throughout the globe but concentrated in...
survey from the Pew Research Center focuses on the use of location on mobile devices. It found that roughly three-quarters (74 percent)...
reported late yesterday that Microsoft and American Express are competing for an “equity stake” in Foursquare. Amex is something of a...
announced that it would begin rolling out a new push recommendations feature, initially to Android users and later to iOS. Leveraging all...
I’d asked Crowley about this on Twitter today, after seeing the news of the change to the Foursquare app: @dens @pkafka speaking of the...
an earlier promise to sell location and other user-behavior information to third parties. The company has said it wants to be “the...
report from University of Massachusetts Dartmouth evaluating the social media activity of Fortune Magazine’s Fortune 500 list found that...
Today, Foursquare announced the launch of self-serve promoted listings for small businesses. The company started testing promoted...
AdAge, Foursquare is now rolling out check-in ads on a cost-per-action basis. I was unable to find my own example on Foursquare, though I...
a story yesterday about Foursquare that claimed morale was down (“at an all time low”) and that employees were starting to leave....
Small businesses have traditionally been limited to advertising and promotion on Foursquare via discounts and other specials that only...
One of the five predictions in my recent 2013 mobile predictions post was that mobile analytics and measurement would get a seat at the...
As reported earlier this month, Foursquare has been working to woo agencies and big brand advertisers. Now, a leaked presentation deck...
introduced a new mobile Pages layout, rival Foursquare is changing the look and organization of its local business pages (on the PC...
last week’s announcement that the company received access to $41 million more in new funding. This announcement came as something of a...
According to Crowley, the funding comes in the form of new investment from the Silver Lake Waterman growth debt fund and convertible...
Nearly two years ago, my co-author Mike Schneider and I published a book called Location-Based Marketing for Dummies. At the time,...
At the 2011 SXSW, Foursquare brokered a deal with American Express to offer special discounts to users who made purchases as specific...
Every year at SXSW Interactive (one of the largest interactive conferences in the world), the question always comes around to which new...
Mobile has started to play a huge role in marketing over the last couple of years, and this year will be no different. In fact, I am...