
Facebook Pages Get New, YouTube-Like Tools For Publishing & Managing Videos
As Facebook continues its focus on video content, it’s helping Page owners come along for the ride with a new set of tools announced...

Top 10 Video Creators Across YouTube, Facebook, Vine & Instagram: BuzzFeed Takes The Cake
Using video analytics from its parent company Tubular Labs, for June 2015, the video marketing guide ranked last month’s top ten most...

Facebook Testing Watch Later Option For Video Viewing
To date, 2015 has been the Year of Video for Facebook. With lofty advertising plans, suggested videos and embedable auto-play videos,...

Move Over YouTube: Facebook To Give Video Creators Share Of Ad Revenue From New “Suggested Vid
Facebook is turning up the heat on YouTube. Starting this fall, Facebook will offer selected video creators — including the NBA, Fox...

Facebook Tries Out New 10-Second Video Ad Option, Offering Advertisers Cost-Per-View Rate
According to a report from Adweek.com, the new video ad cost structure is a part of a global test being tried out on big-brands that...

Facebook Expands Beyond Like, Comment & Share In Ranking Video In News Feed
Facebook is adding more signals to its ranking of video in the News Feed, adjusting the mix to make sure people see more of the videos...

Is Facebook Planning Its Own Video Streaming App? Survey Suggests Interest
Is Facebook looking to jump into the live-video stream? Up to now, the social network has sat on the sidelines while first Meerkat, then...

Facebook Updates Video Insights To Give Overall View Of Performance
Finally, more insight into Facebook video performance. The rapid growth of Facebook video — going from 1 billion daily views to 4 billion...

Mobile Video Views Jump 100% YoY In Q1 2015, Up 367% Since 2013 [Report]
Using online video metrics from its more than 500 customers to measure online video plays and video advertising growth, Ooyala found...

Honda’s “Random Acts of Helpfulness” Surprise Deserving Dads on Father’s Day
The Guys in Blue from the Southern California Honda Dealers group, who possess a penchant for helping people out on a regular basis,...

Direct Response Video Advertising: Best Practices For Social Media
Regardless of medium, choosing the optimum creative has always been one of the main considerations for advertisers crafting a campaign...

Esurance Makes Heartfelt #EqualDreams Argument For Same Sex Marriage In Advance Of Supreme Court Rul
In advance of the Supreme Court decision on same sex marriage, Esurance is out with a three-minute video in which children share their...

Facebook Is Catching Up To YouTube In Video Advertising Arms Race
YouTube has a nearly decade-long head start over Facebook in the online video race, but the social network is catching up quickly....

San Diego Zoo Takes Southern Californians On Safari Without Leaving The State
In an effort to show Southern California residents that they don’t have to fly around the world to experience a safari — when the San...

LED Light Brand Teams With Abby Wambach For Light Bulb Shootout Video
In an effort timed to coincide with the FIFA Women’s World Cup tournament, LED light brand Cree has teamed with U.S. Women’s Soccer Team...

How Busy Local Businesses Can Leverage Data & Technology For Content Marketing
Who would have predicted that small businesses would need to become online marketing savvy to grow? As recently as 10 years ago, you...

Do Video Views Matter? CMOs Weigh In On The Video Marketing Metrics That Count
What’s a video view worth these days? YouTube says 30-seconds, but Facebook counts a video view at the three-second mark. Just last...

Google Ad Chief: “How Many Of Facebook’s Video Views Are Engaged?”
The battle for online video supremacy seems to be heating up. A Google ad executive sent a shot across Facebook’s bow today. Google’s...

Tempur-Pedic Mother’s Day Video Achieves Viral Success
In celebration of Mother’s Day and all the moms out there who work so hard to keep family life moving forward, bedding brand Tempur-Pedic...
























