several heavy-hitters from inside the company that will be speaking, and other guests from outside Facebook should be involved, as well....

report, “The State of the Media, US Digital Consumer Report,” Nielsen polled US consumers about their trust in advertising by media...

new eMarketer projections out today — projections that suggest Google’s effort to expand its revenue base beyond search ads is working....

That seems to be the primary slogan/message for a set of new Premium Ads that Facebook will reportedly announce next week — likely at its...

They’re calling it fMC — an invite-only event happening on February 29th in New York City from noon to 6:00 pm. It comes on the heels of...

Strata reports on where advertising agencies plan on spending their money within the social media space. The breakdown probably comes as...

S-1 to go public today, and interesting fact emerged. Facebook — out of necessity — will soon become the largest mobile ad network in the...

The world’s largest marketers have begun to wise-up to the potency and power of online advertising.  Proctor & Gamble, who spend $10...

Wall Street Journal, next week Facebook will file its “S-1” and related documents in preparation for an IPO that could raise a whopping...

TBG Digital, an ad agency that specializes in Facebook marketing. The TBG study indicates that average cost-per-click (CPC) was up only...

Last month Facebook announced that sponsored story ads would soon be integrated directly into users’ news feed.  It has been...

Facebook ads are expanding again.  Early next year, Facebook will begin testing sponsored stories directly within users’ streams.  These...

Another promising Facebook test has been uncovered, this time around the always hot-topic: coupons.  While Facebook currently has...

Bloomberg report today. Bloomberg cites two sources “with knowledge of the matter.” According to the report, Facebook’s initial mobile ad...