Report: Online Shoppers More Likely To Respond To Free Shipping Offers Than Price Discounts
Retention Science discovered online shoppers are twice as likely to respond to free shipping offers versus price discounts. According to...
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Yahoo Launches Stream Ads App In Yahoo Commerce Central
The Yahoo Stream Ads app offers advertisers a self-serve platform to run the CPC-based ads on all devices. Yahoo Commerce Central came...
Exploring The Intersection Of E-Commerce And Advertising With Amazon: #AWX 2013
Hello and greetings from Advertising Week 2013! The morning of Day 2 welcomed Lisa Utzschneider, Vice President of Global Display...
Curalate’s Fanreel Gives Brands The Power To Integrate User-Generated Images Into Websites
Curalate has launched Fanreel, a solution that allows brands to integrate user-generated images into their website. According to The...
Amazon And eBay Same Store Sales Growing Faster Than Overall Ecommerce
ChannelAdvisor’s August report on Same Store Sales (SSS) shows that, despite slight dips from July, Amazon and eBay continue to show...
eMarketer: Retail Industry Expected To Spend $9.42 Billion On Paid Digital Media This Year
A new report from eMarketer says that the US retail industry will spend $9.42 billion this year on paid digital media. By 2017, that...
Is Your Marketing Program Ready For Holiday?
Q4 is closing in and retailers are bracing for yet another record-breaking onslaught of promotions, traffic, sales and revenue that will...
HomeAdvisor.com Rebrand Efforts Include Switching More Than 10 Million URLs
Narrowing the brand’s focus on home improvement, repair and maintenance, the rebranding effort was a massive undertaking that included a...
Holiday Road: Boost Q4 Results By Better Understanding The Customer Journey
There’s nothing like the August sunshine to bring out a creative spark to drive your holiday campaigns! If you’re like most e-commerce...
ComScore Reports Retail E-Commerce Sales Reached $49.8 Billion In 2Q
comScore’s estimates for Q2 2013, last quarter saw a 16 percent year-over-year growth in desktop-based retail e-commerce sales with $49.8...
Study: New Page Speed Metric Shows Retail Websites Are Moving In The Wrong Direction
reported that the median load time for the top US retail websites was 7.25 seconds, more than four seconds over the optimal three-second...
What It Takes To Sell Luxury Online: 5 Questions With Smart Furniture CEO T.J. Gentle
Smart Furniture has led the luxury furniture market with its pioneer Design on Demand model. By leveraging manufacturers with advanced...
NeverWet Gets 30-Second TV Ad, But Product’s 5-Minute Demo Is Real Viral Sensation
Can a simple product demonstration outperform a slick TV commercial? You bet, in the case of Rust-Oleum’s NeverWet, the spray that...
Nordstrom Takes Pinterest Engagement To New Level, Turns Most Pinned Items Into In-Store Displays
report last week highlighting how Nordstrom is using popular Pinterest items as display promotions in a select number of stores, we...
Study: Email Lands More Customers Than Facebook Or Twitter, But Still Fewer Than Organic Search
report from marketing software provider Custora found that customer acquisitions gained via email marketing has quadrupled since 2009,...
Amazon Calls Minnesota Sales Tax Law Unconstitutional & Closes Minnesota Associate Accounts
reported today that Amazon is terminating all relationships with their Minnesota associates after the state’s Governor Mark Dayton signed...
Mobile Affiliate Traffic, Sales Reach All-Time Highs In May [Affiliate Window]
The company shared its May stats this week, which show the increasing impact of mobile in the affiliate space: more traffic and more...
Removing Marketing Silos To Better Understand The Customer Journey
Image via shutterstock Take a look around any marketing department today, and you’re likely to find clusters of marketers responsible for...
Marketplace Fairness Act Won’t Pass Says House Judiciary Chairman
In an interview with Roanoke, VA NBC affiliate WSLS10, Representative Bob Goodlatte says it’s unlikely the Marketplace Fairness Act will...
Janrain Announces Integration With “Login With Amazon,” Amazon’s New Social Login
Janrain’s user management platform already incorporates over 30 social login providers including Facebook, Twitter, Google and LinkedIn....
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