Both Amazon and Target released holiday shopping related statistics this week. Most striking was Target’s statement that a majority of...

Sometimes, the best marketing moves are those rooted deep within human psychology. In fact, the greatest marketers are those who have the...

According to comScore’s latest reports, this past holiday season proved to be another gangbuster two months for online retailers. Desktop...

Mobile engagement is the fastest moving target marketers have ever faced. Its pace of adoption is growing exponentially faster than any...

Retailers that incorporate product video on their sites to inform consumers report higher average order values and conversion rates...

Read any marketing predictions for 2015 lately? They’re everywhere. (Heck, I’ve even written my own.) But while every predictions article...

Online holiday shopping activity slowed during the Christmas week but certainly didn’t stop entirely. Traffic was still clocking in at...

Online shopping activity was still going strong in the week before Christmas, with conversions up 1.5 times as compared to the baseline...

While “omni-channel” has been a buzzword for the past few years, it’s fairly acknowledged in the retail and marketing worlds that very...

Companies throughout the nation are now utilizing loyalty programs more often than ever before. These organizations understand the...

omni-channel.” The notion behind that overused term is the delivery of a consistent brand and shopping experience across...

E-commerce and social media have been flirting for years with little to show for it, but the courtship is heating up. Both Twitter and...

According to the latest e-commerce report from predictive analytics platform Custora, online retailers will be enjoying more...

It’s been a big holiday season so far for online shoppers, with over 20% growth in sales this year vs. the holidays in 2013 according to...

Channel Advisor has released some store sales e-commerce data for the second week of December along with a broader look at year-over-year...

Online shoppers stopped doing quite as much research and started seriously buying last week, as conversion rates rose to the highest rate...

2014 has been a big year for mobile payments. With the introduction of Apple Pay, mobile payments are becoming increasingly popular and...

Walmart showed everyone who was boss last weekend on social networks, online sales, and now, YouTube. Not only did the brand rank as the...

People abandon websites for various reasons. If you’re lucky, they’ll come back to finish what they started; but more often than not,...

According to ComScore’s latest e-commerce report, Cyber Monday was the biggest online shopping day ever. ComScore says desktop online...