In any of those scenarios, having a firm grasp of the current state of digital is critical to success. And if you haven’t tuned in...

According to a Millward Brown survey exploring video — the ad format of the moment — 41 percent of respondents are receptive to ads...

He said. She said. ProPublica is taking Google to task for privacy policy changes that combine web browsing data and user profiles for...

Various studies appear to show that people don’t like interstitial ads. Google wants to ban most interstitials following a search click....

As ad blocking has become a bigger threat to the digital advertising industry and the publishers that rely on it, there has been talk...

This week, Adblock Plus threw its hat in the ad tech ring. That is, the ring that makes money from serving, not blocking, digital...

Recently, Google announced that it was removing AdSense’s three ad unit limit on a page. This decision seems to have been largely driven...

While some in the industry are alarmed by ad blocking others dismiss it as overblown, it continues to grow. The latest evidence comes...

Two days ago, Facebook said that it was improving user control over ads but also going to block ad blocking software on the desktop. The...

There’s a lot of chatter about 100-percent viewability, and even more slamming the Media Ratings Council’s 50-percent viewability...

From the IAB report Earlier this month, I posted a story that pointed out there’s a key missing stat in all the data about ad blocking:...

Gil C / Shutterstock.com Attendees and speakers at the Cannes Lions festival in June found ad blocking to be one of the key topics of...

Last month, I wrote about how the demise of digital is overblown. The industry is indeed healthy and thriving, and its future is as...

The conventional wisdom about ad blockers goes like this: Users would stop using ad blockers if they got more value, or less annoyance,...

$12 billion in US ad revenue by 2020. Juniper Research reports ad-blocking software could cost digital publishers over $27 billion by...

A classic scene in Monty Python’s “The Life of Brian” has the leader of a rebel movement asking the rhetorical question, “What have the...

The now almost-cliche response to the issue of ad blocking is: “Deliver better ad experiences that consumers don’t want to block.” Easier...

Poor, aggrieved advertising just can’t catch a break. Even in the good old days, when families gathered in living rooms to watch TV,...

In August last year, Adobe and PageFair reported that the global number of ad-blocking users had grown from 21 million in 2009 to just...

Despite last year’s declaration from some industry pundits that the death of digital advertising is here, we think digital advertising...