Newcastle Asks Fans For Photos, Which It’ll Convert (Very Badly) Into Ads
Newcastle Ale has decided it’s spent far too much on its advertising this year. And, perhaps it has, what with that whole Anna Kendrick...
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Twix Leverages #TBT, Big Hair, Y2K, Dial-Up to Explain Why Twix Bites Weren’t Invented Sooner
Post by Twix. Focusing on the eighties and nineties, four initial videos have all kinds of fun with dial up, Y2K, virtual pets and flat...
Yo, Yo, Yo! This Is How You Webinar!
You’ve seen this deal before. People dressed in business attire rappin’ it out for some product they’re pimping. It really never gets...
History Channel Launches Apps In New Effort To Reach Kids
As anyone who has ever taken a history class in junior or senior high school can attest, it’s not really the most interesting subject...
Arm & Hammer Taps Influencers To Promote #ClumpAndSeal Cat Litter
The cute cat meme will never die. The internet has made cats more famous than, well, any human being. Just ask Grumpy Cat. Working with...
Christina Aguilera Urges Everyone to #PassTheRedCup For World Hunger
Yum Brands has gathered together its restaurants — KFC, Pizza Hut and Taco Bell — and hooked them up with singer Christina Aguilera to...
Dodge Dart Finds Humor In The Endless Scroll On Its YouTube Page
Actor/comedian Craig Robinson, famous for The Office and Hot Tub Time Machine 2 is making quite a name for himself in the ad world. Just...
TripAdvisor Turns to Customers For Some User-Generated Creative Inspiration
What better way to get your customers talking about your brand than, well, to get them talking about your brand by paying them to do so?...
Honda Puts It In Social Media-Fueled Overdrive For Summer #Cheerance Campaign
Remember when car dealers used to hang banners and flags outside their dealerships that screamed, “Sale! Sale! Sale!”? Okay, so they...
#KeepItPersonal Western Digital Campaign Promises To Safeguard Private Digital Files
The marketing of hard drives and, more recently, cloud storage has largely been a snoozefest. Speeds, feeds, specs, product shots and...
#LiveInLevis Site Highlights Hipsterific Lives Of Others… And E-Commerce
Unleashing every hipsterific Millennial stereotype and alienating everyone else who once proudly wore Levi’s, AKQA is out with the Live...
Hilton Encourages Guests To Share Their #HiltonStory To Win Free Stay
On the heels of Holiday Inn celebrating people’s extraordinary journeys, Hilton Hotels & Resorts has launched the next chapter in its...
Bank’s ‘Automated Thanking Machine’ Shocks Customers With Heartwarming Gifts
Last December, Canada’s WestJet brought a Christmas Miracle to a planeload of its passengers. Before boarding, passengers answered...
BMW’s #Driftmob Unleashes World’s First Vehicular Flashmob
Not all epic creative has to be focused around interactivity. Sometimes epic can just be appreciated for its epic-ness. Like this Epic...
Timberland Teams With Edward Norton’s CrowdRise For #TimberlandServes Volunteerism Effort
For a new campaign, footwear and apparel brand Timberland has teamed with Actor/Director Edward Norton’s fundraising platform, CrowdRise,...
Holiday Inn Celebrates Extraordinary Journey With #JourneyOn Social Campaign
Fashion merchandiser Patricia was one of the Holiday Inn guests photographed for the campaign. Holiday Inn is out with an inspirational...
AT&T Beefs Up ‘It Can Wait’ Campaign With #X Hashtag Promotion
Likely, you’ve seen AT&T’s “It Can Wait” texting and driving campaign. Today, working with MRY, AT&T has relaunched its “It Can Wait”...
Bank’s ‘Gaming Wall’ At Stadium Milks World Cup Afterglow
The World Cup may be over but BBVA Compass bank, which has the naming rights to the Houston stadium that’s home to the MSL Houston Dynamo...
Expedia Leverages #TBT With #ThrowMeBack to Literally Throw People Back To Their Memories
Today is Throwback Thursday, the day when all of us unearth some gem from our past and share it with our friends across social media....
How Spirit Airlines Embraced Brand Hatred And Won
Spirit Airlines is a brand people love to hate. Perhaps you’ve seen one of the many tweets trashing the brand for charging fees for just...
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