OpenX Releases SDK For Mobile Video Advertising In iOS And Android Apps
released a software development kit (SDK) today to help developers monetize their apps with mobile video advertising. “As mobile usage...
released a software development kit (SDK) today to help developers monetize their apps with mobile video advertising. “As mobile usage...
In just three years, the number of online video viewers is expected to double to 1.5 billion. In addition to viewers on YouTube, Vine and...
According to Variety, the popular gamer platform Twitch has struck a deal with the world’s most popular Video site, YouTube. Former Ads &...
Mobile Video Ad Inventory Growth & CPM Change By Week Mobile video ad inventory grew exponentially last quarter. In the US, the number of...
At No. 1, Nike’s “Winner Stays” video featured a number of World Cup players, including Cristiano Ronaldo, Neymar Jr. and Wayne Rooney....
GE has always done a great job bringing personality to its technology by showing how it affects the lives of those who depend on it. A...
The research from the Original Digital Video Consumer Study shows original content is generating an audience of 55 million viewers per...
Unruly’s The Science of Sharing: Super Bowl XLVIII report evaluated fourteen online video ads from this year’s Super Bowl, and revealed...
launched last year to provide real-time video advertising analytics and much-needed verification tools to give customers transparency...
To automatically add an intro, users must first upload the video intro to their channel as an unlisted video. Once it’s uploaded, the...
Vine lovers rejoice; you’re no longer constrained to your mobile device for your daily 6-second video consumption. Users will now be able...
Yesterday, Buzzfeed, Microsoft and Yahoo showed off their online video offerings to hundreds of advertising industry players at The...
Glam Media became Mode Media on Tuesday as it unveiled a plan to branch out beyond its fashion and beauty beginnings. The company now has...
Microsoft’s nightclub-themed NewFront presentation in a warehouse-like space in New York’s Penn Station focused on the developments from...
Buzzfeed’s first NewFront presentation in New York was an intimate affair — no flashy strobe lights, fog machines or live bands — just...
Yahoo announced new content, new ad units and new partnerships as it ushered out its stars at the Digital NewFronts this evening. CEO...
IAB Survey Shows Digital Video Budgets Growing, TV Allocations Shrinking In the next three to five years, original content developed for...
AOL original series “The Restart Project” stars Gwyneth Paltrow and Tracy Anderson Today, AOL announced a portion of its library of...
The report shows some interesting performance metrics for skippable versus non-skippable video ads, which accounted for 32 percent and 68...
The HBO-produced trailer generated more than 22 million views last quarter, helping the show’s YouTube channel win 820 million...