
Facebook VP: 5 years from now, your News Feed will be “probably all video”
If you think you’re seeing more video in your Facebook News Video now than ever before, just wait. If one Facebook VP’s prediction comes...

Pinterest adds site, app retargeting to its ad-targeting options
At this point, it’s almost becoming more newsworthy if a major digital platform does not let brands retarget people who check out their...

Facebook is putting maps in ads and will measure store visits
Facebook is adding maps to its location-based local awareness ads to give brands a better chance you’ll visit their locations. And if you...

API limitations & fluctuations lead to the end of social insights tool ThinkUp
If you build your house on someone else’s land, you have to abide by their rules. ThinkUp, a social insights tool, has learned this the...

Microsoft’s LinkedIn acquisition represents huge opportunity for Bing Ads
Credit: Microsoft Today, Microsoft announced it will acquire the B2B social media platform LinkedIn for a whopping $26.2 billion in cash....

As Snapchat’s ad biz expands, it’s pressing for shorter ads
People should expect to start seeing a lot more ads on Snapchat soon. But they may end up seeing less of each ad. On Monday, Snapchat...

SocialPro is one week away, register today!
Marketing Land’s SocialPro, the only conference focused on sharing real, proven social media marketing tactics from working...

Snapchat: We can prove people watch mobile videos *with* sound
Facebook has conditioned brands and media companies to believe mobile videos are best when they’re basically silent movies because...

Lithium launches Reach, a Klout-informed social content marketing tool
Social community provider Lithium Technologies is today announcing a new social content marketing product called Lithium Reach that is...

Pinterest starts to measure the in-store sales impact of Promoted Pins
Yesterday, Pinterest announced a relationship with Oracle Data Cloud to measure the company’s impact on in-store sales. Oracle...

The future of social intelligence: image recognition and analysis
The reality is that while analyzing social conversation is undoubtedly valuable to marketing and advertising professionals, we may be...

Facebook tests desktop Pages redesign that drops right-rail ads
After overhauling the look of mobile Pages last fall, Facebook is experimenting with a new design for the desktop version of Pages that...

Twitter for Android gets a facelift
tanuha2001 / Shutterstock.com Using the Twitter app on Android? Today, your microblogging app is sporting a new look, no matter where you...

Snapchat redesigns Discover tab to grab more attention for publishers
Snapchat has added magazine cover-like thumbnails to its Discover tab and the ability to subscribe to publishers’ channels. Snapchat is...

Get an exclusive look into SocialPro, only 2 weeks away
We designed Marketing Land’s SocialPro to help you understand, navigate and leverage the richly varied but often confusing channels that...

Your brand refresh: What should you expect from social?
Several weeks ago, Instagram surprised users around the world with a colorful new direction for its logo. The new design began appearing...

Instagram’s algorithmic feed will officially roll out over the next month
Neirfy / Shutterstock.com Your Instagram feed is officially about to change. Instagram announced in March that it would test having an...

Twitter is testing carousel ads again, but a different type
A little more than a year after Twitter began testing carousel ads that could include multiple app install ads, the company will now...

Pinterest’s “Pin it” button changes its name internationally
Pinterest’s “Pin It” is no more. The button has changed its name to something a tad more recognizable across the globe: “Save.” This...
























