A recent article in the Washington Post critiquing the cover art for a new British version of Roald Dahl’s Charlie and the Chocolate...

Yahoo announced today that it has launched a new version of its e-commerce platform, Yahoo Stores, to give small business owners “a more...

Although we are smack in the middle of the summer season, consumers are already beginning to think about holiday shopping. According to a...

Though the dog days of summer are here, retailers know the holidays are fast approaching. And if you’re in retail, no holiday plan is...

While most marketers have at least heard of neuromarketing principles, many shy away from these techniques, perhaps because they don’t...

The same-day delivery race is heating up. Today, Amazon announced its Same-Day Delivery is now available in six more cities. The company...

An optimized website is easy to navigate. In fact, one of the main reasons that people switch to a competitor site is navigation...

During a recent Big Data and Analytics Summit in Chicago, business analytics provider Looker polled more than 125 senior-level retail...

Historically, consumers have used Google for research in every step of the purchasing process, all the way up the sales funnel — starting...

It’s been amazing to watch Amazon’s transformation from online bookstore to e-commerce juggernaut. Today, Amazon sells everything under...

launched an Android-based mobile wallet app, focused on loyalty and gift cards. PayPal updated its iOS app to enable the addition of...

The large majority of consumers have not had any experience with indoor location or indoor marketing on mobile devices. However there are...

Christmas and the holiday shopping season is just around the corner — that is, if you’re a digital marketer. That’s because to be ready...

The bill was introduced in the Senate yesterday by Mike Enzi (R-WY), Dick Durbin (D-IL), Lamar Alexander (R-TN), Heidi Heitkamp (D-ND),...

It may be sweltering out there, but if you aren’t thinking about turkeys, snowflakes and gift-giving, you may be falling behind already....

Although it feels early to be talking about the holiday season, anyone in retail will tell you it’s impossible to be too prepared for the...

Return On Ad Spend, or ROAS, is a wonderful metric of digital media, but it is ultimately a measure of an acceptable cost of advertising....

According to the Re/code article: Investment so far has gone towards the marketing of the service in each new city and the buildup of a...

Each year, the retail shopping season seems to catch us off guard, beginning sooner than we expect. Retailers begin to see a lift in...

According to Wpromote, photography processing site Shutterfly does the best overall job of online marketing among 500 companies evaluated...