
Mobile Has Its Big E-Commerce Moment While Online Traffic & Conversions Hit Seasonal Highs
If your Thanksgiving dinner table was populated with friends and family who couldn’t take their eyes off their mobile phones, you’re...

Cyber Monday Online Sales Top $3 Billion For Another Record-Setting Year
Last week, my dental hygienist told me she was taking Monday off “for Cyber Monday.” Not Black Friday, but Cyber Monday. The irony of...

Millennials’ Growing Distrust Of Plastic Cards Pave Way For Digital Payments
Less than a decade from now most payments will probably be made with apps in phones or smartwatches, using biometric triggers or other...

Study: Mobile “Showroomers” Generally Buy In Stores, 18–34-Year-Olds Most Active
We learned over the weekend how prominent mobile devices were in the Black Friday shopping melee. And while a growing number of purchases...

Kantar-Shopcom And 4Info Partnership Offers Look At Future Of Retail Analytics
Mobile advertising platform 4INFO has announced a deal with shopper targeting and analytics provider Kantar Shopcom. It offers brands the...

Don’t Let Amazon Eat Your Lunch This Holiday Season
holiday season, as commentators line up to report on Black Friday plans by Amazon, Walmart and the other big retailers, putting a...

E-Commerce Conversion Rate Rose To 71% Higher Than October Average Last Week
Americans are getting more serious about their online holiday shopping as Black Friday approaches. According to aggregate e-commerce...

5 Important Online Shopping Dates You May Have Left Off Your Holiday Marketing Calendar
Black Friday and Cyber Monday deals. But for more than 100 million shoppers in China, November 11 is known as as “Singles Day.”...

E-Commerce Activity Climbing, While Electronics Top Non-Branded Search Terms
The online shopping season is beginning to heat up, according to aggregated data from retail ad network HookLogic, which works with sites...

The Product Search Battle: Has Google Shopping Been More Successful Against Amazon Than Google Lets
As the holiday shopping season heats up, the ongoing competition between Google and Amazon to be the destination for...

YouTube Shopping Ad Formats Now Available To All AdWords Advertisers
YouTube’s Shopping ad formats for retailers are now out of beta and available to all advertisers in AdWords. TrueView for Shopping and...

Don’t Be Deceived: Fake Reviews Are A Real Marketing Problem
As an industry, we’re at a major crossroads. Ninety percent of consumers say their buying decisions are influenced by online reviews, yet...

3 Interesting Takeaways From Q3 2015 E-Commerce
As the leaves begin to change color and the sun begins to set on 2015, let’s take a look at some of the trends leading the way into Q4...

Online Retail Traffic And Conversions Warmed Up Last Week
As we did last year, Marketing Land will be providing our readers with the latest information on holiday e-commerce activity weekly in...

Holiday E-Commerce: Black Friday Now As Important As Cyber Monday, Thanks To Mobile [Study]
new analysis from Criteo. As mobile research and purchasing increased, retailers saw online sales on Black Friday nearly equal those of...

The Holidays Are Around The Corner: Here’s How To Prep Your Influencers And Digital Teams
Some brands are already airing holiday-themed TV spots or putting holiday decorations on display in-store. The holiday season is...

Pinterest Is Rolling Out Buyable Pins For Android Users
Pinterest is bringing Buyable Pins to Android. Pinterest launched its long-anticipated e-commerce feature in June exclusively on the...

Amazon Opening Physical Bookstore In Seattle, Google Abandons Store In NYC
Today, Amazon is opening a physical bookstore in Seattle’s University Village. Meanwhile, across the country, Google has reportedly...

A Field Guide To Amazon Advertising
holiday season fast approaching, many retailers and brands are looking for new ways to squeeze a little more out of the once-a-year...