Amazon’s Go checkout-free grocery concept store proved immediately popular, with the retailer saying it would open more stores in the US....

Location analytics platform Placed (owned by Snap) is introducing TV-to-offline store measurement as part of its broader “Placed...

Self-checkout at brick-and-mortar stores has been a thing for quite a while. But it has required that customers download an app or use...

Data collection is an issue right now — not because customers don’t want to give their data, but because they don’t see anything in...

Amazon is eating the world. Two recent reports illustrate just how much. In her anticipated annual Internet Trends report, released...

As usual, this year’s Mary Meeker report from Kleiner Perkins takes a far-reaching look at internet trends and statistics. A large chunk...

As of Q1 2018, Google Shopping ads drove 76.4 percent of retail search ad spend, eclipsing text ads in markets around the world. As these...

“State of Digital Marketing Analytics in the Top 1000 Internet Retailers” reviews the use of core web analytics technologies and examines...

It looks like after a year and a half of running Google Shopping campaigns, Amazon has stopped bidding on product listing ads. According...

It may be that different generations have always shopped differently. However, new research from Euclid shows that millennials stand...

As in many markets, the tactics to successfully sell home goods and furniture on Amazon differ slightly depending on the price point. But...

Jeramey Lende / Shutterstock.com Amazon has remained tight-lipped regarding its Prime membership numbers until yesterday, when CEO Jeff...

Awareness advertising — whether delivered through TV spots, print pieces, online banners, social posts or mobile ads — is a key component...

Given all the politics and polarization in the market these days, it’s a bit of a minefield for brands. Loyalty is down, according to...

Expectations are moving so quickly that they’re outpacing the same technologies that are keeping retailers on their toes. At the...

What drives shoppers to buy in the current retail environment? To find out, my company surveyed more than 1,000 US consumers who shopped...

The challenge for brands arises, however, when that customer leaves the physical confines of the store. The 1-to-1 conversation related...

Google has been working on retail challenges for some time. The problems: (1) how to make mobile shopping from its properties like Search...

Facebook is announcing three new offerings to drive mobile and offline retail sales. They’re really product evolutions or extensions of...

Comparison shopping engines aren’t satisfied with Google’s response to the European Commission’s demand that the search giant give equal...