
The Big News From Apple’s Event Today: TV, MacBook And Watches Aplenty
All over Techmeme are dozens of articles detailing Apple’s product announcements today. While there were many little announcements, the...

Google Adapting Android To Virtual Reality To Compete With Facebook
Google is ready to go head to head with Facebook in Virtual Reality (VR) according to a report appearing late last week in the Wall...

Smartphone Penetration Grows To 76 Percent In US — Report
The latest comScore smartphone data have arrived but not much has changed. The two noteworthy items in this month’s report are an...

Report: Only Massive Nexus 6 Will Work With New Google Wireless Service
According to an article in the Wall Street Journal, Google Wireless could launch by the end of next month. The “big catch” being...

Google Announces Wireless Service Intended To Promote Industry Innovation
Google Wireless: the rumor was true. At the Mobile World Congress conference yesterday in Barcelona, Google announced that it was in fact...

Does My Business Really Need A Mobile App?
The single, most popular, mobile strategy question I get asked is, “Do I really need an app?” The safest answer is always “It depends …”...

Pandora Captures Mobile Attention Crown From Facebook In January
Pandora is now number one in time spent per mobile user per month, beating Facebook, according to comScore. The company shared the data...

Understanding User Intent Differences Across Devices To Supercharge Your Marketing
Nearly every marketer can benefit from data that helps pinpoint key moments in a customer’s journey. This data can come in the form of...

Google Piloting App Ads In Google Play Store Search Results
Google announced today that it is piloting a test to show ads for apps in its Google Play store. The test is starting with app discovery...

Report: Apple, Android Now 96 Percent Of Smartphones Globally
Android has most of the devices, while Apple generates most of the profits. Together they control the global smartphone market. According...

Confirmed: Google Buys Softcard (Assets) To Better Compete With Apple Pay
One could argue that Google Wallet was ahead of its time. When it launched it was blocked by wireless carriers (except for Sprint) that...

Yahoo’s First Mobile Developer Conference Showcases Flurry, Mobile Developer Suite
Yahoo held its first mobile developer conference in San Francisco today. The following is an earlier live blog of the keynote portion of...

Mobile Drives Nearly Half Of E-Commerce Traffic, But PC Still Rules Sales — Report
Traffic from mobile devices is now nearly 50 percent of overall online U.S. retail traffic according to the latest data from IBM Digital...

Study: Accurate Location Can Boost Mobile Conversions By More Than 2X
Mobile ad platform Thinknear’s latest location accuracy report contains a variety of findings about the impact of location accuracy on...

What’s The Real Value Of Mobile?
Establishing proper attribution for mobile’s role in influencing and driving offline conversions is a challenge for the brick-and-mortar...

4 Steps To Justifying Mobile Usability & SEO In 2015
Has the legendary “year of mobile” crept up on you? Perhaps you’ve been hearing about the importance of mobile for years but haven’t...

Retailers: Priority Is Mobile But Spending “Modest,” Apps “On Back Burner” [
A new survey based report from Shop.org and Forrester Research, The State of Online Retailing, identifies retailers’ key initiatives and...

Report: U.S. Smartphone Penetration Now At 75 Percent
Nearly 75 percent (74.9 percent) of mobile subscribers in the U.S. now own smartphones. In December 2013, U.S. smartphone penetration was...

Can Mobile Push Notifications Replace Marketing Emails?
If you have a smartphone, chances are you get regular push notifications from apps like Facebook, your bank, your favorite news sites...
























