Back in February Google announced that apps that leveraged App Indexing would begin to rank better in mobile search. Today at SMX East,...

Google’s all-in-one campaign type for Android app developers is rolling out globally. Universal App Campaigns enable app marketers to...

Last week, comScore released its Mobile App Report, which we covered. The report contained many interesting findings, but its big...

Measurement firm comScore has published a new report on mobile usage and user behavior. The highest-level takeaway is that cross-platform...

App developers spent 293 percent more on Facebook ads in Q2 2015 than in Q2 the prior year, and mobile app installs from Facebook...

In a few months, if you’re like me, you’ll be planning your 2016 budget, and that’ll include deciding which conferences to attend. At 3Q...

All companies make mistakes. Yet one of the biggest in the consumer devices arena is Amazon’s much-hyped but spectacularly unsuccessful...

Google was first with Wallet. But it was blocked by frightened mobile carriers, and beyond that, it failed to capture the imagination of...

There’s a great deal of hand-wringing over iOS 9 and the prospect of “content [ad] blocking” in mobile. Some ad-industry execs are...

Later this morning (at 10 a.m. Pacific) in San Francisco, Apple is expected to introduce its widely anticipated interim-generation...

Twin Design / Shutterstock.com Facebook today introduced several updates to Pages that make them more mobile-friendly and add a number of...

The July smartphone numbers are out this afternoon from comScore. According to the measurement firm, smartphone penetration has reached...

This morning, AOL announced that it was buying mobile ad platform Millennial Media for roughly $240 million. A deal had been rumored for...

App Annie released a report that presents the most downloaded iPhone and iPad apps and games “of all time.” The company also ranks the...

Today, Google announced a change where publishers who aggressively promote their apps to mobile visitors might face a ranking penalty....

Google just changed the rules for wearables. It has introduced Android Wear for iOS. The caveat is that right now it’s only available for...

nevodka / Shutterstock.com Earlier this week Yahoo held its second Mobile Developer Conference in New York. This was the East Coast...

Google’s previous format for app install interstitials, on the left, is being replaced by the new style on the right. Google has rolled...

Lukas Gojda / Shutterstock.com China’s stock market crash has inserted fear and doubt into the global economy over the past week. A...

Our industry is on a journey. Digital media is growing up, and as mobile becomes the predominant way people consume content, marketers...