Data Show Dramatic Shifts In Mobile Operating System Share Over Time
The latest monthly smartphone and mobile data from comScore show little change. Google’s Android continues to lead the US smartphone...
The latest monthly smartphone and mobile data from comScore show little change. Google’s Android continues to lead the US smartphone...
Smartphone owners spend nearly 90 percent of mobile device time in apps. However, only a small fraction of the 25 to 40 apps on users’...
Google has spoken — and an important part of the mobile web will never be the same. At least that’s the theory, and certainly the search...
According to earlier reports, Apple had roughly 50 percent of all device activations over the holidays. Now a press release from Apple...
According to a year in review report from Flurry, “Phablets” (horrible term) are set to become dominant by the end of this year. What...
See if you can spot the most important question mobile marketers can ask themselves right now. Here are your options: What’s our mobile...
Some of our columns took a deep dive into key trends and stats that dominated the mobile marketing industry, as marketers looked for...
Flurry has come out with their holiday mobile stats showing that Apple devices captures just about half of all device activations over...
Practically the entire world has a mobile phone, and a whole bunch of them are smartphones. Obviously, that is not breaking news. We all...
Apple’s launch of iOS 9 has sparked renewed attention on Apple Search, including the way Apple places more importance on app content in...
mama_mia / Shutterstock.com Facebook’s rich demographic and interest-based data have made it a powerful marketing platform and the major...
Mobilegeddon. But for me, 2016 marks the 10th year that I’ve been observing and thinking about mobile SEO. In the early days, mobile SEO...
Facebook today took the next step toward a full rollout of Instant Articles, announcing that the fast-loading format is now available to...
Last month, website hosting service Endurance International Group bolstered the marketing services it offers to small businesses by...
When it comes to data, you can’t be too real-time. That appears to be the moral of AppsFlyer’s announcement today that it is releasing...
This morning, Google held a meeting to provide updates about its Accelerated Mobile Pages (AMP) publishing initiative. The project...
Despite the shift of local search from desktop to mobile, SMBs are still using desktop strategies for mobile marketing. While mobile ad...
According to comScore’s latest data (October 2015), 78 percent of US mobile subscribers own smartphones. I suspect we’ll reach 80 percent...
Dynamic number insertion (DNI) technology, often referred to as keyword-level call tracking, has been around for a while, with marketers...
Whatever else it may be remembered for, last February’s Super Bowl will be recalled for the war of TV commercials waged by makers of free...