This week, augmented reality took another step toward becoming much more than just an add-on. On Monday, at its Worldwide Developers...

Voice Interface Optimization has now become a thing, but it’s not yet a fully realized thing. Voice interfaces are showing up everywhere,...

Let’s face it, the future isn’t turning out to be what we were promised in decades past. No flying cars, and the closest thing to robot...

It’s not the wave you’re expecting that knocks you down when you’re body surfing in the ocean. It’s the waves you didn’t expect, behind...

One of blockchain’s main selling points is that all of its transactions are public. Even in private blockchains, transactions can be...

At this year’s F8 conference earlier this month, Facebook announced that brands can now use its Camera Effects Platform to employ...

With GDPR-Day arriving in less than two weeks, ad tech vendors are beginning to launch consent mechanisms that conform to the Interactive...

“Account-based marketing is not very efficient because it targets a lot of people inside one company, but you can’t really target...

In the hubbub over all the new technologies, the workhorse marketing automation platforms keep doing their jobs. And in “Marketing...

Since 2006, Fuel Cycle has made its living as an online audience research platform, helping brands get opinions from actual or would-be...

Being first may win awards and a pat on the back from industry professionals, but it usually doesn’t help the brand’s bottom line and...

This summer could be either a boom or bust for augmented reality (AR) games and brick-and-mortar businesses. Four major AR games are...

Businesses send and receive 8 billion messages through Messenger every month. The ability for businesses to create bots in the Messenger...

announced Monday at its annual conference, the Marketing Nation Summit. The merger brings together two companies that are well-known in...

Santa Monica, California-based MetaX has created a blockchain-based platform for applications geared toward solving some of digital...

Former New York Times Executive Director for Marketing Technology Madeline Delianides at the MarTech Conference. “How are you going to...

On Tuesday morning, Scott Brinker took another step toward the final destination of his legendary Marketing Technology Landscape. That...

The base of Amazon Echo, a smart speaker home of voice agent Alexa Every new marketing delivery system — such as TV, websites, social...

The upcoming General Data Protection Regulation (GDPR) is beginning to remake the landscape for marketing and advertising by encouraging...

That background hum you may soon hear is all those voice-controlled devices responding to their human masters, as voice interaction...