McDonald’s didn’t exactly decline Burger King’s offer of a one-day truce and collaboration, but it didn’t say yes, either. Yet the...

360b / Shutterstock.com In BuzzFeed’s first major agency coup, the company struck a deal with WPP’s global media buying arm, GroupM,...

One cool thing about my job is that I get the chance to talk to really smart marketing leaders all the time. And I’m always struck by the...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

The Organic Trade Association (OTA), an industry group representing more than 8,500 companies involved in organic agriculture, is gearing...

Since our first interview last October, Marketing Land’s A CMO’s View series has given a number of Chief Marketing Officers the chance to...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

While many may associate the Nokia brand solely with mobile devices (it dropped smartphones when it sold that business unit to...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

Let me set the scene: It’s 6:30 p.m. on a Tuesday night. I’m home, my wife’s home, my kids are home. Finally, we can start to wind down...

The Wall Street Journal reported Friday that The European Commission (EC) is expanding its antitrust probe of Google. Currently, the EC...

SMX East is the largest gathering of search marketers of the year. Here are just a few of the reasons they flock to Manhattan… and why...

The Swedish furniture maker is continuing its lighthearted approach to marketing as it kicks off efforts to raise awareness of its 2016...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

Android Central is celebrating an apparent decision by Google to require fewer pre-loaded apps on forthcoming Android handsets. The site...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

In an effort to burnish the Microsoft Surface brand with thousands of recent UK university graduates, as well as younger 13–17-year-olds,...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...

Eschewing its frat-boy origins and recognizing that men take professional success very seriously, Axe has launched a Canada-centric...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From...