Fahad HMar 14, 20181 min readEvident Proof launches blockchain-based service for ‘immutable proof chains’For blockchain proponents, the technology’s ability to permanently record all the steps in a process is one of its biggest selling...
Fahad HFeb 26, 20181 min readThe IVEP Association is readying an ambitious new smart video platform for web and TVA frame of video with an overlaid IVEP smart object. A Canada-based non-profit association has the ambitious goal of launching a new kind...
Fahad HFeb 22, 20181 min readMobiquity launches a blockchain layer for maintaining a data trailMany blockchain projects in marketing or advertising are still in the stage of raising money, writing white papers or lining up partners....
Fahad HFeb 20, 20181 min readForrester report: Here are the biggest myths about blockchainsIt’s hard to imagine that blockchain technology will ever be able to live up to its grandiose billing. It has been touted as the solution...
Fahad HFeb 12, 20181 min readIAB’s first publication on blockchain in advertising paints an optimistic pictureIn a sign that blockchain is picking up steam as a solution to some of digital advertising’s biggest problems, the Interactive...
Fahad HJan 19, 20181 min readCrowd Machine readies its blockchain-aided network for app development without developersA screen shot from a Crowd Machine video When marketers need an application, they ask the IT department or they hire a developer. If they...
Fahad HJan 11, 20181 min readNew report: The Internet of Things and blockchain tech are made for each otherA new report from research firm Kaleido Insights proposes that two of hottest new technologies — The Internet of Things (IoT) and...
Fahad HJan 9, 20181 min readMarketers, here are some blockchain terms you might want to knowPerhaps you’ve just recently gotten your head around new terms like “header bidding,” “machine learning” or “growth hacking.” Well, time...
Fahad HDec 22, 20171 min readWill GDPR and blockchain live up to their hype in 2018?General Data Protection Regulation (GDPR) and blockchain have been a hot topic for the past several months. But is either of them more...
Fahad HNov 17, 20171 min readVenzee launches the first middleware to optimize blockchain-bound dataSince 2014, Venzee has been making its living as a data transformation platform between manufacturers, vendors and e-commerce retailers....
Fahad HNov 16, 20171 min readMarTech Landscape: What’s a smart contract?Suppose you had a contractual agreement that understood its own terms, could track whether the terms were fulfilled and could send the...
Fahad HNov 14, 20171 min readForrester predicts 80% of companies will fail to comply with GDPR in 2018Forrester has released a report outlining its 2018 predictions around the trends and technology that are most likely to impact businesses...
Fahad HNov 9, 20171 min readStartup Mobius Network launches ‘Stripe-like’ API for blockchain accessAs blockchain technology settles into becoming the backbone of a new software ecosystem, startups are beginning to work out ways of tying...
Fahad HNov 2, 20171 min readThe Blockchain Economic Forum offers the technology’s tricks and treatsIt’s perfectly appropriate that the opening day of the Blockchain Economic Forum was held at a New York City hotel on Halloween, since...
Fahad HOct 30, 20171 min readKochava expands into blockchain for ad insertion ordersNew blockchain-focused startups are springing up right and left, but this week an established mobile measurement firm is jumping on the...
Fahad HOct 27, 20171 min readEverything you need to know about the IAB ads.txt initiativeBut, while receiving a not-as-advertised fashion item can make for a funny story, when your business relies on something you can only...
