
5 Ways The Apple Watch Changes Marketing
The long awaited Apple Watch is finally here. Yes, it looks amazing. Yes, it is expensive. And, yes, it’s not really a necessity, but...

Survey: 53 Pct. Like New iPhone, 33 Pct. Want The Apple Watch
Following the Apple announcements yesterday Toluna QuickSurveys conducted an online poll of 1,000 Americans about their reactions to the...

Why Apple Pay Might Succeed With Mobile Payments Where Google Wallet Failed
Google Wallet essentially failed with an NFC-based offline mobile payments system; what makes anyone think that Apple will succeed with...

Apple iPhone 6 and 6 Plus Announced, As Expected
The leaks appear to have been nearly 100 percent accurate. Early into the keynote, Apple came out of the gate quickly announcing the two...

Live Blog: Apple’s iPhone 6, iPhone 6 Plus & Apple Watch Event
As expected, Apple announced two new iPhones today, as well as a new digital payments system and smartwatch. Below, our live blog of its...

Roughly 50 Million In U.S. Could Grab iPhone 6 Upgrades
https://www.flickr.com/photos/smjb/10624494845 Mobile analytics provider Localytics performed an analysis of global iPhone and iPad...

Size Matters: Larger iPhones Respond To Phablet Mania
Tomorrow is the Apple show and there will be several hardware announcements. Among them we’ll probably hear about two new iPhones:...

Report: Smartphone Shares Flat Ahead Of iPhone 6 Launch
The monthly smartphone report from comScore has become as “boring” as the search market share report. It now changes very little month...

Apple: If Your App Is Sneaky, Weak Or Creepy We’ll Reject It
Earlier this week Apple published its new app review guidelines, which it calls ” a living document,” ahead of its September 9 event....

Will Apple Payments Resurrect Google Wallet?
Google’s near-field communications (NFC) based Google Wallet launched with enormous fanfare in 2011. Then it fizzled. Now it...

Have You Done These 5 App Store Optimizations?
App Store Optimization (ASO), while still a relatively new venture for many marketers, is one of the best ways to promote a new or...

Apple, Samsung End Bitter Patent Litigation Outside US
Apple and Samsung agreed yesterday to mutually dismiss all their patent lawsuits outside the US. This impacts pending litigation and...

Chinese Android OEMs Gaining, Samsung Lead May Be Waning
The latest smartphone shipments (not sales) figures from IDC shows Chinese hardware OEMs making gains against market leader Samsung and...

Big Gap Between Awareness And Usage Of Digital Wallets
launched an Android-based mobile wallet app, focused on loyalty and gift cards. PayPal updated its iOS app to enable the addition of...

Study: Mobile E-Commerce Sales Projected To Reach $50B By End Of 2014
Analyzing e-commerce data from more than 100 retailers, 70 million consumers and $10 billion in transactions, Custora found mobile...

Forecast: In 2015, There Will Be About 4 Android Devices For Every Windows Or Mac/iOS Device In 2015
Android devices already beat Windows, Mac and iOS devices by a wide margin, and a new forecast from Gartner sees that growing even more...

Study: Only 22 Percent Of Top 200 Apps Using Deep Links
Among the top 200 mobile apps only 22 percent are using “deep links” from their websites into their mobile apps. This is according to an...

iPhone Has Largest Market Share Growth Over Past 3 Years
May smartphone data yesterday. Compared with last month there isn’t much change in the numbers. Android remains the top OS, the iPhone is...

Has Apple Killed Location Tracking With iOS 8? Hint: No
Various news outlets are now reporting that Apple has effectively killed location tracking or offline analytics for iPhones with a change...
























