Fahad HAug 14, 20133 min readAre You Smarter Than A Supercomputer? It Depends.Who knows what is best for your customers? You or a computer algorithm? That is the question that big data has raised for many marketers....
Fahad HAug 7, 20131 min readTumblr Partners With Simply Measured To Give Brands Enterprise-Level AnalyticsMarketers haven’t been without analytics for Tumblr: the platform itself offers users data though its Activity Pages, and Union Metrics...
Fahad HAug 7, 20131 min readTumblr Partners With Simply Measured To Give Brands Enterprise-Level AnalyticsMarketers haven’t been without analytics for Tumblr: the platform itself offers users data though its Activity Pages, and Union Metrics...
Fahad HAug 7, 20135 min readHow To Use Visitor Engagement Insights To Improve ConversionsOne of my favorite tragic characters is Wile E. Coyote. How can someone be so brilliant yet fail to capture the roadrunner? We see him...
Fahad HAug 7, 20135 min readHow To Use Visitor Engagement Insights To Improve ConversionsOne of my favorite tragic characters is Wile E. Coyote. How can someone be so brilliant yet fail to capture the roadrunner? We see him...
Fahad HAug 2, 20133 min readGoogle’s Quality Score Change: What Marketers Need To KnowLast week, Google announced changes in the way Quality Score is reported in AdWords. As stated in Google’s official AdWords blog, the...
Fahad HAug 2, 20133 min readGoogle’s Quality Score Change: What Marketers Need To KnowLast week, Google announced changes in the way Quality Score is reported in AdWords. As stated in Google’s official AdWords blog, the...
Fahad HAug 1, 20131 min readGoogle Analytics Opens Invitation To Beta Of The New Real-Time Reporting APIinviting Google Analytics users to a closed beta of their newly released real-time reporting API. Opening a number of opportunities to...
Fahad HAug 1, 20131 min readGoogle Analytics Opens Invitation To Beta Of The New Real-Time Reporting APIinviting Google Analytics users to a closed beta of their newly released real-time reporting API. Opening a number of opportunities to...
Fahad HAug 1, 20133 min readIncentivizing The Omni-Channel Marketing Team To Work TogetherE-commerce consumer intent and purchase behavior is a difficult story to capture and even more difficult to understand with disparate...
Fahad HAug 1, 20133 min readIncentivizing The Omni-Channel Marketing Team To Work TogetherE-commerce consumer intent and purchase behavior is a difficult story to capture and even more difficult to understand with disparate...
Fahad HAug 1, 20131 min readFacebook Turns On Secure Browsing, Aims To Preserve Referrer Status For MarketersFacebook announced the switch to default https yesterday, saying that “virtually all” Facebook.com visitors will have a secure...
Fahad HAug 1, 20131 min readFacebook Turns On Secure Browsing, Aims To Preserve Referrer Status For MarketersFacebook announced the switch to default https yesterday, saying that “virtually all” Facebook.com visitors will have a secure...
Fahad HJul 31, 20134 min readDitch Your Top 10 Metrics Now!What are your Top 10 Landing Pages? Can you name your Top 10 Keywords? How about your Top 10 Campaigns? If you are like most digital...
Fahad HJul 31, 20134 min readDitch Your Top 10 Metrics Now!What are your Top 10 Landing Pages? Can you name your Top 10 Keywords? How about your Top 10 Campaigns? If you are like most digital...
Fahad HJul 30, 20132 min readStudy: New Page Speed Metric Shows Retail Websites Are Moving In The Wrong Directionreported that the median load time for the top US retail websites was 7.25 seconds, more than four seconds over the optimal three-second...
Fahad HJul 30, 20132 min readStudy: New Page Speed Metric Shows Retail Websites Are Moving In The Wrong Directionreported that the median load time for the top US retail websites was 7.25 seconds, more than four seconds over the optimal three-second...
Fahad HJul 30, 20137 min readStatistical Tricks You Need That Prove You Should Read This Column Every MonthThe folks at Search Engine Land spend a lot of time trying to divine the Google search algorithm from Matt Cutts’ words like reading tea...
Fahad HJul 30, 20137 min readStatistical Tricks You Need That Prove You Should Read This Column Every MonthThe folks at Search Engine Land spend a lot of time trying to divine the Google search algorithm from Matt Cutts’ words like reading tea...
Fahad HJul 30, 20135 min readPaid Search Can’t Scale Without HelpWhether you’re a brand or an agency, arguably the best place to be is to not know where to spend your next marketing dollar. It’s the...
