Fahad HMar 11, 20192 min readReport: 65 million US smart speaker owners, smart displays quickly gaining tractionTwo recent reports agree that there are about 65 million smart speaker owners in the United States, with more than 130 million actual...
Fahad HMar 11, 20192 min readReport: 65 million US smart speaker owners, smart displays quickly gaining tractionTwo recent reports agree that there are about 65 million smart speaker owners in the United States, with more than 130 million actual...
Fahad HFeb 27, 20191 min readQuora intros bulk ad creation, editingReady to scale up your Quora ads? Good timing. The company just added the ability to create and edit ads in bulk in Quora Ads Manager....
Fahad HFeb 27, 20191 min readQuora intros bulk ad creation, editingReady to scale up your Quora ads? Good timing. The company just added the ability to create and edit ads in bulk in Quora Ads Manager....
Fahad HFeb 22, 20191 min readVideo comes to Google responsive display adsNew responsive display ads combinations report now available. Now you can add YouTube video assets to Google responsive display ad (RDA)...
Fahad HFeb 22, 20191 min readVideo comes to Google responsive display adsNew responsive display ads combinations report now available. Now you can add YouTube video assets to Google responsive display ad (RDA)...
Fahad HFeb 13, 20192 min readCupboard aims to make Google Universal App Campaigns more effective, now out of betaCupboard shows granular creative details on Google Universal App Campaigns. Google’s Universal App Campaigns (UAC) are used by thousands...
Fahad HFeb 13, 20192 min readCupboard aims to make Google Universal App Campaigns more effective, now out of betaCupboard shows granular creative details on Google Universal App Campaigns. Google’s Universal App Campaigns (UAC) are used by thousands...
Fahad HFeb 5, 20193 min readGoogle: Still ‘early days’ for performance advertising on YouTubeDeveloping the advertising business on YouTube continues to be a huge focus for Google. On its fourth-quarter earnings call Monday,...
Fahad HFeb 5, 20193 min readGoogle: Still ‘early days’ for performance advertising on YouTubeDeveloping the advertising business on YouTube continues to be a huge focus for Google. On its fourth-quarter earnings call Monday,...
Fahad HFeb 5, 20192 min readYouTube lets some advertisers buy masthead ads on CPM basisYouTube is testing a new way for advertisers to purchase masthead ads. The company on Tuesday said it is experimenting with allowing...
Fahad HFeb 5, 20192 min readYouTube lets some advertisers buy masthead ads on CPM basisYouTube is testing a new way for advertisers to purchase masthead ads. The company on Tuesday said it is experimenting with allowing...
Fahad HJan 31, 20192 min readQuora adds search-like keyword targeting, Auction Insights for advertisersSAN JOSE — Quora continues to rapidly build out features and capabilities of its not-yet-two-year old advertising platform. The question...
Fahad HJan 31, 20192 min readQuora adds search-like keyword targeting, Auction Insights for advertisersSAN JOSE — Quora continues to rapidly build out features and capabilities of its not-yet-two-year old advertising platform. The question...
Fahad HJan 22, 20191 min readAmazon adds customer acquisition metrics for display, video, Sponsored Brands campaignsAmazon has introduced new metrics that capture insights on new customers that converted from ad campaigns. The “new-to-brand” metrics are...
Fahad HJan 22, 20191 min readAmazon adds customer acquisition metrics for display, video, Sponsored Brands campaignsAmazon has introduced new metrics that capture insights on new customers that converted from ad campaigns. The “new-to-brand” metrics are...
Fahad HJan 15, 20192 min readAmazon enables dynamic bidding, bid adjustments for Sponsored Products adsAmazon has added more bid management features for Sponsored Products ads in its advertising interface. The updates take a page from the...
Fahad HJan 15, 20192 min readAmazon enables dynamic bidding, bid adjustments for Sponsored Products adsAmazon has added more bid management features for Sponsored Products ads in its advertising interface. The updates take a page from the...
Fahad HDec 28, 20185 min readWhat Amazon Advertising’s big 2018 advancements will mean for 2019It’s easy to over hype things, but 2018 will be remembered as a momentous year for Amazon’s advertising business. It is estimated to now...
Fahad HDec 28, 20185 min readWhat Amazon Advertising’s big 2018 advancements will mean for 2019It’s easy to over hype things, but 2018 will be remembered as a momentous year for Amazon’s advertising business. It is estimated to now...
