PullString drops text-based chat for voice conversations in its new platform
The base of Amazon Echo, the smart speaker home of voice agent Alexa In September of last year, PullString announced its Author platform...
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PullString drops text-based chat for voice conversations in its new platform
The base of Amazon Echo, the smart speaker home of voice agent Alexa In September of last year, PullString announced its Author platform...
Media Trust CEO: Most of what happens on your web site is not controlled by you
“Most companies are still afraid of everyone’s web site but their own.” In other words, Media Trust CEO Chris Olson told me recently,...
Media Trust CEO: Most of what happens on your web site is not controlled by you
“Most companies are still afraid of everyone’s web site but their own.” In other words, Media Trust CEO Chris Olson told me recently,...
Understanding the interplay of SEO and a 5-star reputation
Is your online reputation fully optimized? Online reviews are a fundamental part of local search. That’s because 97 percent of consumers...
Understanding the interplay of SEO and a 5-star reputation
Is your online reputation fully optimized? Online reviews are a fundamental part of local search. That’s because 97 percent of consumers...
MarTech Landscape: What’s a smart contract?
Suppose you had a contractual agreement that understood its own terms, could track whether the terms were fulfilled and could send the...
MarTech Landscape: What’s a smart contract?
Suppose you had a contractual agreement that understood its own terms, could track whether the terms were fulfilled and could send the...
5 marketing technology trends CMOs need to master for 2018
AI, machine learning and voice search. Privacy concerns over tracking and data collection have given way to demands for greater...
5 marketing technology trends CMOs need to master for 2018
AI, machine learning and voice search. Privacy concerns over tracking and data collection have given way to demands for greater...
AdQuick adds tools to measure impact from outdoor ad campaigns
A year ago this month, AdQuick launched one of the first self-service platforms for outdoor ad inventory, including static displays as...
AdQuick adds tools to measure impact from outdoor ad campaigns
A year ago this month, AdQuick launched one of the first self-service platforms for outdoor ad inventory, including static displays as...
Singular Fraud Index highlights most secure mobile ad networks & challenges for marketers
A new report from unified marketing analytics system Singular provides a look at the use of mobile ad fraud prevention by marketers and...
Singular Fraud Index highlights most secure mobile ad networks & challenges for marketers
A new report from unified marketing analytics system Singular provides a look at the use of mobile ad fraud prevention by marketers and...
Even with hype, AR struggling to scale
Augmented reality (AR) received immense attention in 2017 across the retail industry. As the technology became more refined, marketers...
Even with hype, AR struggling to scale
Augmented reality (AR) received immense attention in 2017 across the retail industry. As the technology became more refined, marketers...
Google’s ‘Physical Web’ loses the Chrome browser
Getting a URL by scanning a QR code. Photo from BKON Connect. A browser-based Physical Web has evaporated. The Physical Web was a Google...
Google’s ‘Physical Web’ loses the Chrome browser
Getting a URL by scanning a QR code. Photo from BKON Connect. A browser-based Physical Web has evaporated. The Physical Web was a Google...
Forrester Wave report on web analytics: Adobe, AT Internet score top rank
They may not be the sexiest of marketing tools, but web analytics continue their essential role as the radar of websites. A new Wave...
Forrester Wave report on web analytics: Adobe, AT Internet score top rank
They may not be the sexiest of marketing tools, but web analytics continue their essential role as the radar of websites. A new Wave...
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