Fahad HFeb 8, 20181 min readPhy’s new platform generates dynamic landing content from standard QR codesPhy is out this week with a new QR-based platform for dynamically generated pages of linked previews. Called Multi-Action QR Codes, it...
Fahad HFeb 8, 20181 min readPhy’s new platform generates dynamic landing content from standard QR codesPhy is out this week with a new QR-based platform for dynamically generated pages of linked previews. Called Multi-Action QR Codes, it...
Fahad HFeb 8, 20181 min readWalmart buys a VR company on its way to invent ‘contextual commerce’Walmart, which has been gearing up to take on Amazon’s continued competitive threat, added a new item this week to its arsenal: a virtual...
Fahad HFeb 8, 20181 min readWalmart buys a VR company on its way to invent ‘contextual commerce’Walmart, which has been gearing up to take on Amazon’s continued competitive threat, added a new item this week to its arsenal: a virtual...
Fahad HFeb 8, 20181 min readMarketers have one main question to answer when it comes to ARRedBubble AR app Here’s the key question marketers face when it comes to augmented reality (AR): What kind of reality wants to be...
Fahad HFeb 8, 20181 min readMarketers have one main question to answer when it comes to ARRedBubble AR app Here’s the key question marketers face when it comes to augmented reality (AR): What kind of reality wants to be...
Fahad HFeb 8, 20181 min readGroundTruth launches new self-service mobile-location ad-buying platformGroundTruth has launched a new self-service ad-buying platform. Called “GroundTruth Ads Manager,” it’s billed as “the industry’s first...
Fahad HFeb 8, 20181 min readGroundTruth launches new self-service mobile-location ad-buying platformGroundTruth has launched a new self-service ad-buying platform. Called “GroundTruth Ads Manager,” it’s billed as “the industry’s first...
Fahad HFeb 8, 20181 min readLinkedIn updates Sales Navigator with redesigned account pages, improved searchLinkedIn plans to begin regularly updating its Sales Navigator platform every quarter, starting with a suite of improvements rolling out...
Fahad HFeb 8, 20181 min readLinkedIn updates Sales Navigator with redesigned account pages, improved searchLinkedIn plans to begin regularly updating its Sales Navigator platform every quarter, starting with a suite of improvements rolling out...
Fahad HFeb 7, 20181 min readStop making the same mistakes: Preventing a ‘Groundhog Day’ scenarioI start my day exactly the same way every day: I get up early, have a little breakfast and scan my daily newsfeed while listening to...
Fahad HFeb 7, 20181 min readStop making the same mistakes: Preventing a ‘Groundhog Day’ scenarioI start my day exactly the same way every day: I get up early, have a little breakfast and scan my daily newsfeed while listening to...
Fahad HFeb 6, 20181 min readWith 54% of comScore 1000 publishers adopting ads.txt, OpenX says it will start banning unauthorizedNew numbers from ad exchange OpenX further point to deepening adoption of ads.txt and changing programmatic practices. OpenX reports that...
Fahad HFeb 6, 20181 min readWith 54% of comScore 1000 publishers adopting ads.txt, OpenX says it will start banning unauthorizedNew numbers from ad exchange OpenX further point to deepening adoption of ads.txt and changing programmatic practices. OpenX reports that...
Fahad HFeb 6, 20181 min readBlockmetry launches its GDPR-friendly web traffic softwareThe upcoming General Data Protection Regulation (GDPR) is driving innovation on many fronts. This week, a new approach is being launched...
Fahad HFeb 6, 20181 min readBlockmetry launches its GDPR-friendly web traffic softwareThe upcoming General Data Protection Regulation (GDPR) is driving innovation on many fronts. This week, a new approach is being launched...
Fahad HFeb 6, 20181 min readInnovid, Xumo offer ‘first addressable ad overlays on Net-based linear TV’Video marketing platform Innovid has partnered with Over-the-Top (OTT) TV service Xumo to offer interactive video ads on top of...
Fahad HFeb 6, 20181 min readInnovid, Xumo offer ‘first addressable ad overlays on Net-based linear TV’Video marketing platform Innovid has partnered with Over-the-Top (OTT) TV service Xumo to offer interactive video ads on top of...
Fahad HFeb 5, 20181 min readWe’ve got omnichannel all wrongAbout six years ago, our industry was subjected to yet another buzzword: omnichannel. Specific to marketing, the term caused more...
Fahad HFeb 5, 20181 min readWe’ve got omnichannel all wrongAbout six years ago, our industry was subjected to yet another buzzword: omnichannel. Specific to marketing, the term caused more...
