Content recommendation services like Outbrain and Taboola post linked thumbnail images leading to what is supposed to be related...

Content recommendation services like Outbrain and Taboola post linked thumbnail images leading to what is supposed to be related...

With the General Data Protection Regulation (GDPR)’s May 25 implementation looming, most of the attention has been focused on consumer...

With the General Data Protection Regulation (GDPR)’s May 25 implementation looming, most of the attention has been focused on consumer...

“The marketing before July of 2016 was ecosystem marketing — and what I mean when I say that, is the people who would buy our chips from...

“The marketing before July of 2016 was ecosystem marketing — and what I mean when I say that, is the people who would buy our chips from...

Instapage is announcing this week that it is the first landing page platform to offer Accelerated Mobile Pages (AMP) as an option. The...

Instapage is announcing this week that it is the first landing page platform to offer Accelerated Mobile Pages (AMP) as an option. The...

For over a decade, Brand Networks has offered a platform that provided its own tools for advertising on the major social networks. This...

For over a decade, Brand Networks has offered a platform that provided its own tools for advertising on the major social networks. This...

A few years ago, direct response marketers primarily focused on cost-per-acquisition (CPA) metrics — how much it cost to drive a sale. In...

A few years ago, direct response marketers primarily focused on cost-per-acquisition (CPA) metrics — how much it cost to drive a sale. In...

There is no doubt that AI is the topic that is going to dominate 2018 – I think we can all agree on that. According to IDC, the adoption...

There is no doubt that AI is the topic that is going to dominate 2018 – I think we can all agree on that. According to IDC, the adoption...

AI) one of the hottest topics in the media today, it’s also one of the biggest points of discussion among email marketers. From robots to...

AI) one of the hottest topics in the media today, it’s also one of the biggest points of discussion among email marketers. From robots to...

Data providers are increasingly looking to differentiate themselves with assertions of a higher level of accuracy. Recently, for...

Data providers are increasingly looking to differentiate themselves with assertions of a higher level of accuracy. Recently, for...

Marketers and media practitioners are feeling more confident about their internal skills for getting a return from data-driven marketing....

Marketers and media practitioners are feeling more confident about their internal skills for getting a return from data-driven marketing....