Fahad HFeb 15, 20181 min readOutbrain launches Sphere, a platform for content recommendations between premium publishersContent recommendation services like Outbrain and Taboola post linked thumbnail images leading to what is supposed to be related...
Fahad HFeb 15, 20181 min readOutbrain launches Sphere, a platform for content recommendations between premium publishersContent recommendation services like Outbrain and Taboola post linked thumbnail images leading to what is supposed to be related...
Fahad HFeb 15, 20181 min readTru Optik leads consumer privacy initiative for OTT TVWith the General Data Protection Regulation (GDPR)’s May 25 implementation looming, most of the attention has been focused on consumer...
Fahad HFeb 15, 20181 min readTru Optik leads consumer privacy initiative for OTT TVWith the General Data Protection Regulation (GDPR)’s May 25 implementation looming, most of the attention has been focused on consumer...
Fahad HFeb 15, 20181 min readHow Intel uses real-life stories to build campaigns around its B2B technology solutions“The marketing before July of 2016 was ecosystem marketing — and what I mean when I say that, is the people who would buy our chips from...
Fahad HFeb 15, 20181 min readHow Intel uses real-life stories to build campaigns around its B2B technology solutions“The marketing before July of 2016 was ecosystem marketing — and what I mean when I say that, is the people who would buy our chips from...
Fahad HFeb 14, 20181 min readInstapage launches first landing page platform with AMPInstapage is announcing this week that it is the first landing page platform to offer Accelerated Mobile Pages (AMP) as an option. The...
Fahad HFeb 14, 20181 min readInstapage launches first landing page platform with AMPInstapage is announcing this week that it is the first landing page platform to offer Accelerated Mobile Pages (AMP) as an option. The...
Fahad HFeb 14, 20181 min readBrand Networks lets AI run social ads in its new platformFor over a decade, Brand Networks has offered a platform that provided its own tools for advertising on the major social networks. This...
Fahad HFeb 14, 20181 min readBrand Networks lets AI run social ads in its new platformFor over a decade, Brand Networks has offered a platform that provided its own tools for advertising on the major social networks. This...
Fahad HFeb 13, 20181 min readHow customer lifetime value analysis is transforming partner marketingA few years ago, direct response marketers primarily focused on cost-per-acquisition (CPA) metrics — how much it cost to drive a sale. In...
Fahad HFeb 13, 20181 min readHow customer lifetime value analysis is transforming partner marketingA few years ago, direct response marketers primarily focused on cost-per-acquisition (CPA) metrics — how much it cost to drive a sale. In...
Fahad HFeb 13, 20181 min readBeyond the AI hype: AI is here and now, and adoption is risingThere is no doubt that AI is the topic that is going to dominate 2018 – I think we can all agree on that. According to IDC, the adoption...
Fahad HFeb 13, 20181 min readBeyond the AI hype: AI is here and now, and adoption is risingThere is no doubt that AI is the topic that is going to dominate 2018 – I think we can all agree on that. According to IDC, the adoption...
Fahad HFeb 13, 20181 min readThree ways AI will revolutionize email marketingAI) one of the hottest topics in the media today, it’s also one of the biggest points of discussion among email marketers. From robots to...
Fahad HFeb 13, 20181 min readThree ways AI will revolutionize email marketingAI) one of the hottest topics in the media today, it’s also one of the biggest points of discussion among email marketers. From robots to...
Fahad HFeb 13, 20181 min readLotame introduces Precision Audiences to boost its data accuracyData providers are increasingly looking to differentiate themselves with assertions of a higher level of accuracy. Recently, for...
Fahad HFeb 13, 20181 min readLotame introduces Precision Audiences to boost its data accuracyData providers are increasingly looking to differentiate themselves with assertions of a higher level of accuracy. Recently, for...
Fahad HFeb 13, 20181 min readIAB data report: More investment, more confidence, more interest in AI and blockchainMarketers and media practitioners are feeling more confident about their internal skills for getting a return from data-driven marketing....
Fahad HFeb 13, 20181 min readIAB data report: More investment, more confidence, more interest in AI and blockchainMarketers and media practitioners are feeling more confident about their internal skills for getting a return from data-driven marketing....
